Steve Blank

MAY 22, 2009

If leads from this show do not turn into orders, why are we going again next year? General Comments for both Awareness and Lead Generation Demo’s I don’t care how small the booth or trade show is, do a canned demo every 20 to 30 minutes regardless of whether anyone is at your booth or not. What didn’t?

Silicon Valley 136

Silicon Valley RSS California Customer Development 136

Steve Blank

NOVEMBER 2, 2009

For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , Agile Development and if available, open platforms and open source. And most startup code and features end up on the floor as customers never really wanted them.

Lean 260

Lean Silicon Valley Startup RSS 260

Up and Running

MAY 23, 2016

In the tactics section, list your sales channels and describe how you will be selling your products. Also, make a bullet list of the marketing activities that will drive customers to your door. You might also get immediate access to channels that might have otherwise taken years to break into. Do it yourself.

Software Review 74

Software Review Software Delaware Forecast 74

ConversionXL

FEBRUARY 9, 2016

2010 – Sean Ellis, who currently runs Qualaroo , coins the term “growth hacking” in his article, Find a Growth Hacker for Your Startup. Ryan Holiday , Author of The Obstacle Is The Way : “At the core, marketing is lead generation. Conducted Customer Development. Is growth hacking useless?

Retention 48

Retention Metrics Acquisition Conversion 48

ConversionXL

AUGUST 13, 2015

Live chat is becoming increasingly common as a customer support channel. In fact, Zendesk’s newest report found that “In Q1 2015, live chat led all other channels in customer satisfaction at 92%.”. Lead generation. In general, it’s more strategic and aggressive. People generally like live chat.

Widget 48

Widget Mobile Lead Generation Channel 48

www.rocketwatcher.com

NOVEMBER 8, 2010

Oct, 2010 38 Comments I think people are finally coming around to the idea that good marketing requires good measurement. Oct, 2010 at 9:39 am A comment and a question. Oct, 2010 at 12:09 pm Hi Hakan, Thanks for the comment. Oct, 2010 at 10:36 am Great post. Oct, 2010 at 11:54 am Oh good point.

B2B 42

B2B Metrics Marketing Startup 42