Steve Blank

article thumbnail

The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

Education program must emphasize the need to start with customer needs and design your entire product development strategy around a customer development blueprint, as you put it so very well. Reply My take on Customer Development and the Lean Startup | Recess Mobile Blog , on January 9, 2010 at 5:28 am Said: [.] business model.

article thumbnail

Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

We hired a PhD in computational fluid dynamics from Duke who had worked on helicopter design. Reply steveblank , on May 25, 2010 at 1:05 am Said: Tom McMurray. Theme: Digg 3 Column by WP Designer. At the time this was a pretty controversial decision. These hires were definitely not your standard marketing types.

Engineer 198
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Convergent Technologies: War Story 1 – Selling with Sports Scores.

Steve Blank

Their engineering teams didn’t have the expertise using off-the-shelf microprocessors (back then “real” computer companies designed their own instruction sets and operating systems.) He had spent 12 years at DEC , first as a hardware engineer designing part of the PDP-16 , then as the marketing manager for the LSI-11 and then into sales.

article thumbnail

SuperMac War Story 10: The Video Spigot « Steve Blank

Steve Blank

In less than a month they designed a low-cost video-capture board that plugged into the Mac and allowed you to connect a video camera and VCR. He showed me a little Korean hard drive portable music player, not much more than the Compaq reference design it was based off of. com Michael Robertson. Great blog, just now found it.

Video 164
article thumbnail

“Speed and Tempo” – Fearless Decision Making for Startups « Steve.

Steve Blank

Reply Why Startups are Agile and Opportunistic -- Pivoting the Business Model , on April 14, 2010 at 6:32 am Said: [.] Reply Why Startups are Agile and Opportunistic – Pivoting the Business Model « The Product Guy , on April 26, 2010 at 11:24 am Said: [.] Theme: Digg 3 Column by WP Designer.

article thumbnail

The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

Reply Pros and cons of Push and Pull product positioning and differentiation « Yet Another (ex-)VC Blog , on February 21, 2010 at 11:14 am Said: [.] Reply Customer Development – Not Just for Web Startups » Biotech by the Bay , on May 1, 2010 at 11:34 am Said: [.] Theme: Digg 3 Column by WP Designer.

article thumbnail

Someone Stole My Startup Idea – Part 2: They Raised Money With My.

Steve Blank

EE Reply My take on Customer Development and the Lean Startup | Recess Mobile Blog , on January 9, 2010 at 5:30 am Said: [.] Reply Ashu Sharma , on April 27, 2010 at 11:44 pm Said: Steve, Great post! Theme: Digg 3 Column by WP Designer. This is the pivot, a crucial tactical maneuver for the lean startup [.]