ConversionXL

AUGUST 27, 2015

How can you tell what caused that – optimization, SEM, seasonality, word-of-mouth, or something else? In 2012, MarketingSherpa posed the question , “Did optimization or testing demonstrate ROI in 2011?” Basically, all changes made during the testing period (combined into one metric) tested against the old version.

PPC 48

PPC SEM Technical Review Conversion 48

Cracking the Code

FEBRUARY 12, 2007

Getting the most of your online marketing: the In & Out of SEM/SEO. Philippe Botteri Accel Partners London, UK My Bio. on a scale of 1-4). on a scale of 1-4). on a scale of 1-4). The videos can be watched at Bessemer Online Marketing Portal (the other materials are not public). Anonymous said. Post a Comment. Newer Post. Older Post.

Software Review 48

Software Review SEM Marketing Las Vegas 48

Cracking the Code

NOVEMBER 10, 2009

The internet is your new channel and Technology Enabled Service providers are among the few partners that actually care if you succeed (more.) 2 comments: Peter Cohen Managing Partner, SaaS Marketing Strategy Advisors. SaaS companies use different metrics to calculate renewals. Philippe Botteri Accel Partners London, UK My Bio.

Software Review 48

Software Review Cloud Technical Review Sales Cycle 48

Cracking the Code

OCTOBER 10, 2008

Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Bessemer SaaS Law #1: Your key monthly business metrics are: CMRR (Committed Monthly Recurring Revenue), Churn, and Cash flow - “Bookings” is for suckers. Brian, Paglo www.paglo.com. Great list! Great list! Philippe Botteri.

Software Review 48

Software Review North America Europe Metrics 48