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Small Businesses A Great Fit For The New Nimble Marketplace

YoungUpstarts

There’s increasingly an omni-channel approach to purchasing. Mobile Commerce (m-commerce). Advancements in device technologies and mobile networks are sparking the use of mobile devices by shoppers at every point on the path to purchase. Omni-Channel Retailing. It’s all just shopping. Social Commerce.

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Top 3 Reasons Why Your Board Needs a Secure Communications App

Board Effect

This is a valid reason for board directors to be sending sensitive governance communications through highly secure communication channels. Another eye-opening statistic is that there’s been at least one health data breach per day since 2016. The breach that was disclosed in 2016 just settled for a mere $117.5

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B2B Ecommerce Sites: What Works for B2B Buyers?

ConversionXL

By 2014, almost half of B2B buyers were millennials , nearly double the number from 2012. Even for major retailers, like uniform supplier Cintas, their online buying portal is a dated, non-mobile-friendly microsite on a separate domain (www6.cintasvip.com): Now, however, more new business flows through search and other channels.

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15 Ways A Brand New Small Business Can Look Established

YoungUpstarts

Stat that matters : According to a 2016 Vendasta study about online reputation , 61% of consumers are more likely to contact a local business if they have a mobile optimized site. Post consistently to social media channels. Your website is as important as your store front. Keep it clean. You know what Google wants? Or reviews!

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How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

TJ Parker (@tjparker) August 25, 2016. Incepted in 2012, Alignable’s platform hit the market in 2014, and since then, we’ve seen hundreds of thousands of business owners in North America join. Referrals (generating direct customer referrals and new revenue channels with fellow local business owners). Data Warehouse.

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Battle Royale: Evaluating the Marketing and Branding Efforts of Clinton and Trump

crowdSPRING Blog

The 2016 election cycle spend blew past the $1 billion mark in April of this year, well before the final candidates in the general had been decided. It also seemed exceedingly basic following the somewhat revolutionary logo designs featured by the Obama campaign in 2008 and 2012. Round Five: Mobile Apps. Trump doesn’t.

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Why Most of Your Assumptions About Phone Calls are Wrong

Both Sides of the Table

All the data actually suggests with the growth of mobile, inbound sales calls will double from 30 billion to 60 billion in 3 years (source: Kelsey). In fact 61% of all mobile searches where a customer contacts a business it is via a phone call (source: Google). Some quick data that I pulled from EmailisNotDead.com (mid 2012).

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