2012 2017 Advertising Campaign 
YoungUpstarts
SEPTEMBER 16, 2014
As consumers increasingly turn to their mobile devices for a wide array of information and entertainment, advertising agencies and brands across the nation are beginning to focus more intently on the integration of mobile advertising strategies. Mobile advertising allows brands to reach consumers wherever they are, at any given time.
ConversionXL
FEBRUARY 19, 2020
His “Torches of Freedom” campaign in the 1920s promoted smoking among women as a symbol of liberation, opening a new market to cigarette companies. Neuromarketing maps neural activity to consumer behavior to help marketers craft more valuable, science-based campaigns. Advertisers could take advantage of their lack of self-control.
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Both Sides of the Table
NOVEMBER 14, 2017
Sam also had a vision as early as 2012 about how MakeSpace would be a large employer of middle-income jobs: The company would hire employees rather than just have contractors and he would lead the effort to ensure they had opportunities for growth and benefits for their families.
Duct Tape Marketing
JUNE 17, 2020
In 1999 he helped found LatinWorks, an agency that has consistently bent the rules of the Hispanic market by creating thought-provoking campaigns for some of the major advertisers in the space. This episode of the Duct Tape Marketing Podcast is brought to you by WordStream, online advertising made easy.
ConversionXL
AUGUST 19, 2016
billion smartphone users in 2012. billion, and by 2017, nearly half of global mobile users are likely to own a smartphone. To start, both parties need to look at mobile usage separately and develop a more detailed variety of analytics for their mobile campaigns. Create campaigns that connect with these personas.
crowdSPRING Blog
JUNE 16, 2017
As graduation season comes to a close, I like to reflect on Michael Lewis’ Princeton Baccalaureate speech from 2012. — Ross Kimbarovsky (@rosskimbarovsky) June 13, 2017. — Ross Kimbarovsky (@rosskimbarovsky) June 12, 2017. Harrison (@Kate_L_Harrison) May 29, 2017. Here's how to pick a good one!
ConversionXL
JANUARY 8, 2021
Unconscious Branding by Douglas Van Praet (2012). You’ll get an inside look into some of the most successful marketing campaigns of all time. Radical Candor by Kim Scott (2017). On marketing and advertising. Written in narrative form, Hsieh shares why the trifecta of profits, passion, and purpose is key to success.
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