2012 PR Product Sales 
ConversionXL
JANUARY 30, 2013
eCommerce sales during the last Black Friday topped $1 billion for the first time in history. On average, during Black Friday 2012, social traffic converted 77% higher than normal. For Facebook average order value was $74 with 76% of total social sales and 69% of total clicks. Black Friday data. Numbers in perspective.
Up and Running
DECEMBER 16, 2011
The common tone going into 2012 is cautious optimism. Instead, focus in 2012 on your high payoff activities and leverage the abundance of low cost, no cost marketing tools available to you. Use them for testimonials, to explain a concept on your site, for product tutorials, or even to share great content on your area of expertise.
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Haystack
JUNE 5, 2018
Stepping back, it’s interesting to see this cultural shift among larger companies who are comfortable with these co-branding scenarios, which actually may provide better PR and future opportunities to add to their portfolios. As Garry Tan observes , the GitHub outcome demonstrates the true power of building relevant products for developers.
crowdSPRING Blog
JULY 12, 2013
If People Don’t Get Your Product, It’s Your Fault, Not Theirs – [link]. Penney failed with its no-sales selling | ThoughtGadgets by Ben Kunz – [link]. “Less than half of US display ad impressions delivered between May 2012 and February 2013 were in-view” – [link].
Up and Running
DECEMBER 2, 2011
What was your product/s and services that were going to set you apart from others? In the event that you have gotten away from your original plan, take the end of the year and starting fresh in 2012, review where you got off course, how such a move has impacted your business, and what are the options to regaining the ship.
Cracking the Code
JANUARY 22, 2009
Building Your SaaS Sales Compensation Plan. Compensating the sales force is a difficult task and the key is usually to keep things simple, so that each sales rep knows what he needs to optimize to make more money at the end of the quarter. which is very close to the typical 8% paid for sales commissions.
Duct Tape Marketing
MAY 25, 2022
Paul is the founder and CEO of Marketing AI Institute, and the founder of PR 20/20, HubSpot’s first partner agency. He is the author of The Marketing Performance Blueprint (Wiley, 2014) and The Marketing Agency Blueprint (Wiley, 2012); and the creator of the Marketing AI Conference (MAICON). It's called drip.
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