Startup Lessons Learned

AUGUST 31, 2015

It all started with a small group of founders and product enthusiasts who self-aggregated into an online community. Over Thanksgiving weekend in 2013, right after launching his email list experiment, he built Product Hunt’s first website mockup with his team. Dun & Bradstreet is undergoing a big cultural shift.

Lean 60

Lean United States Fractional CTO Startup 60

ConversionXL

JULY 29, 2015

Most project creators describe their project using aggregate framing. Agrawal, Catalini, and Goldfarb (2013) examined the types of risks that donors encounter in crowdfunding. In the official program, publicize the names of donors based on their donation amount: High Donations : Executive Producers. The problem? Project Risk.

Campaign 48

Campaign Reputation Metrics Naming 48

ConversionXL

MAY 16, 2018

Know the difference between leading and lagging metrics. While it’s always necessary to keep track of lagging indicators to evaluate ongoing performance, as marketers we want to understand what causes those metrics to move either up or down. As you can see, leading metrics differ wildly depending on the brand and industry.

Marketing 133

Marketing Metrics Programming Design 133

Occam's Razor

AUGUST 9, 2016

Along the way I'll share some of my favourite metrics and analytics best practices that should accelerate your path to becoming a true Analysis Ninja. At this point you'll be a little confused about some metric or the other. Go, read one of the best pages in the Analytics help center: Understanding Dimensions and Metrics.

Analytics 60

Analytics Metrics eCommerce PPC 60

ConversionXL

AUGUST 21, 2014

That’s why you need to be simultaneously feeding your growth engine , while monitoring churn and your other startup metrics. When they met to discuss and attempt to address the issue in January 2013, they realized they had little insight into exactly why customers were leaving. churn rate meant the company’s growth was unsustainable.

Retention 106

Retention Churn Rate Metrics Software Review 106

om.co

FEBRUARY 5, 2013

In the early days, my belief was that blogs (or as I called them micro-pubs back in 2002) would grow really fast and it would allow me to aggregate large subsets of audiences around specific niches. Just like my brain was programmed to smoke every few minutes, the meddling had become an ingrained behavior. And so we built our company.

Founder 80

Founder Conversion Distribution Silicon Valley 80

practicetrumpstheory.com

JULY 14, 2010

First, what is an actionable metric? An actionable metric is one that ties specific and repeatable actions to observed results. This distinction carries over to metrics too. Map Metrics to Actions The next step is to map specific actions in your product to Activation and Retention.

Metrics 51

Metrics Lean Retention Startup 51