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Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

For many ConversionXL readers, PPC advertising is a big part of your business & in many ways it is just as critical to the conversion process as what’s happening on the page. You may have an exceptional page that would convert beautifully if your PPC ads were just a little more on topic. Enter Georgene: .

PPC 111
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Twitter Link Roundup #199 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Study Finds Small Businesses Waste 25 Percent Of Their PPC Budgets - crowdspring.co/GNk8Aa. You Can’t Be a Wimp—Make the Tough Calls | Harvard Business Review – crowdspring.co/H4gLnT. Study Finds Small Businesses Waste 25 Percent Of Their PPC Budgets – crowdspring.co/GNk8Aa. ” – crowdspring.co/19fkE20.

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10 Reasons Why People Don’t Trust Your Website

Duct Tape Marketing

For local businesses, having a local area code (as opposed to an 800 number) adds trust as well. You don’t have any Testimonials or Reviews. A 2013 study by Dimensional Research concluded that 90% of customers are influenced by online reviews – that is pretty much all of us. You don’t Blog.

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How To Convert Visitors Who Are Considering Switching From a Competitor

ConversionXL

For example, I once had a client that sold law office practice management software. When surveying the competition, their customers, and the market at large, I learned that most law offices wouldn’t even consider purchasing a practice management software unless they knew: That it was being used by real lawyers. image source.

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Twitter Link Roundup #188 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

MIT Technology Review – [link]. Increase Your Team’s Curiosity | Harvard Business Review – [link]. Can you Crowdsource Your Employee Reviews? Nextiva Blog by Barry Moltz – [link]. The Dinosaurs of Cannes | by John Winsor, Harvard Business Review – [link]. – [link].

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A Primer to Setting Up Your Own Affiliate Marketing Program

ConversionXL

How other people have used affiliates, what are potential affiliates looking at when deciding on which products and services to promote, what software is out there, how to keep affiliates happy and much, much more. billion respectively) in 2013. Either go with an affiliate network or use specialized software in-house.

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It’s Not a Conversion Problem, It’s a Customer Development Problem

conversionxl.com

I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Though the waterfall model is specifically to software development, it’s core principles resonate beyond software and into startups across the board. Sep 06, 2013 @ 12:24:13. Website Analysis.