ConversionXL
FEBRUARY 26, 2014
For many ConversionXL readers, PPC advertising is a big part of your business & in many ways it is just as critical to the conversion process as what’s happening on the page. You may have an exceptional page that would convert beautifully if your PPC ads were just a little more on topic. Enter Georgene: .
searchengineland.com
MAY 30, 2012
For anyone with any PPC in their background, I’d expect some discussion around Quality Scores and landing page optimization testing. SMX Toronto - April 2013. 9-10, 2013. SMX London - May 2013. SMX Sydney - May 2013. EBook: Cross Channel Marketing. Question 2. “In SMX East - Oct. SMX Paris - June 7-8 2012.
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ConversionXL
JULY 10, 2014
In a 2013 study by Millward Brown & Compete , a similar trend was found, with competitive intelligence being dead last on the list of popular optimization tactics (even more surprising that A/B testing came in second though). image source. Improve on in your own business or.
Occam's Razor
OCTOBER 14, 2014
Here's the complete year 2013… While the numbers for individual month are different, you can see that October spiked and then things came down to below Sept performance by December. So three valuable metrics, and two distributions ppc/organic (though I have to admit this is weakest element in SimilarWeb) and traffic sources.
Occam's Razor
AUGUST 9, 2016
SEO & PPC, Because You Should! You spend money on SEO and PPC. If this were your data, start with questioning your PPC landing page strategy and then move to looking at your top SEO landing pages, and then look at bounce rates and next page analysis for those that stay. Play with Enhanced Ecommerce Reports. Now, you can!
ConversionXL
JULY 15, 2014
billion respectively) in 2013. You may also become limited by the software, if you want to get into more advanced applications that extend beyond the online performance channels. According to the 2013 Affstat report , the majority of affiliates report discovering new programs through the merchant’s website. Conclusions.
Software By Rob
MARCH 26, 2015
I started embracing it as a framework on my podcast around 2010, and in 2013 I gave it a name. The strategy that seems to give people the best chance of success is creating a simple product, with a simple marketing plan – that means a one-time sale product, with a single traffic channel. I call it The Stairstep Approach.
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