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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. In the acquisition phase, measure these performance metrics: Customer acquisition cost Conversion rate Website traffic Click-through rate Bounce rate Quality of leads.

Retention 113
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In 2017, GE Will Buy More Tech Startups Than Google

Hunter Walker

When Satya and I started Homebrew in 2013 one of our bets for the coming decades was that non-traditional acquirers would become more aggressive in their pursuit of technology startups. We had our first taste of this trend playing out early in 2016 when GM acquired self-driving tech startup Cruise for north of $1b. 5 this and.5

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10 Higher Education Trends To Watch For In 2019

YoungUpstarts

It’s uncharted territory and it’s changing the conversation around what higher education should look like. Business moves so quickly — due to advances in artificial intelligence, shifting consumer behaviors, and other trends — that new industries and professions are continuously being created.

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Developing The Ideal Client Relationship

YoungUpstarts

While this means that you should absolutely articulate yourself in the most direct way possible through email, phone calls and in-person conversations, it even more importantly means you should become an excellent listener. Develop Trust. Balancing the Personal and Professional.

Developer 100
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How to Handle Mobile “Moneyball Syndrome” & Cross-Device Attribution

ConversionXL

It seems all technology is getting smaller and more efficient. in 2013 to 1.43 Although this gap is decreasing due to the rise of mobile website optimization , conversion rates for these websites are still poor when compared to their desktop counterparts. But conversion rate alone is not a success metric.

Mobile 48
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How To Identify & Improve Crappy UX Issues

ConversionXL

A 2013 study by Janrain and Harris Interactive revealed that 74% of users get frustrated when a website displays irrelevant ads, offers, or promotions that have nothing to do with their interests. Obviously, frustrating users isn’t the way to increase conversions. When You Display Irrelevant Content, Visitors Leave. image credit.

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How to Find & Fix Terrible UX On Your Site

ConversionXL

A 2013 study by Janrain and Harris Interactive revealed that 74% of users get frustrated when a website displays irrelevant ads, offers, or promotions that have nothing to do with their interests. Obviously, frustrating users isn’t the way to increase conversions. When You Display Irrelevant Content, Visitors Leave. image credit.