ConversionXL

MARCH 6, 2019

LinkedIn video ads: tech specs, targeting, metrics, and cost. Nielsen data on a B2C campaign found that native ads are more effective in driving “brand consideration”: ( Image source ). LinkedIn video ad metrics. Compared to the B2C world, B2B attribution faces two challenges: Sales often take place offline. The takeaway?

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Video B2B Technical Review Campaign 129

Up and Running

APRIL 17, 2018

trillion in 2014. And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 trillion in 2021, up from $1.3

SEO 80

SEO eCommerce Analytics Software Review 80

crowdSPRING Blog

SEPTEMBER 5, 2014

10 Ways to Motivate Your Employees on the Cheap – crowdspring.co/Y8l0IJ. Ten Things Bosses Never Tell Employees, But Should | by Jeff Haden – crowdspring.co/Yef2Gd. A Discussion with Jon Bischke of Entelo: On Successfully Switching from B2C to B2B (SaaS) | saastr – crowdspring.co/1tKArlK. What’s on the MENU?

Social Media 92

Social Media Small Business Design Media 92

View from Seed

AUGUST 30, 2016

These companies are all over the map: B2B, B2C, SaaS, ecommerce, healthcare, SMB-focused, enterprise-focused, etc. Incepted in 2012, Alignable’s platform hit the market in 2014, and since then, we’ve seen hundreds of thousands of business owners in North America join. SMBs account for 54% of all US sales.

Social Media 185

Social Media B2B North America Media 185

VC Cafe

AUGUST 3, 2023

While Israeli startups successes are well known in the B2B space (cybersecurity, enterprise tech, devops…), B2C startups are unsung heroes… The landscape of B2C tech in Israel is blossoming, despite several challenges. Israeli B2C – Let’s start with the high level picture. Much has changed since then.

B2C 148

B2C Generative AI Artificial Inteligence 148

Seeing Both Sides

AUGUST 16, 2012

Going B2C was daunting and not in our core DNA,” Kaufer remarked. At its current 20-25% revenue growth rate, TripAdvisor will join Akamai in the billion dollar revenue club in 2014. Kaufer told me he always thought he’d be tapped out and replaced around 100 employees.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

Occam's Razor

NOVEMBER 2, 2015

In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. Success Metrics. In my Oct 2011 post, Best Social Media Metrics , I'd created four metrics to quantify this value. It can be a brand metric, say Likelihood to Recommend.

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Social Media Media B2C B2B 60