Remove 2014 Remove Media Remove Metrics Remove Social Network
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How to create a sustainable social media strategy for your startup

The Next Web

Here are five essential, efficient ways to eliminate guesswork and make your startup a success on social media. Strategy Adopted: Leveraging Social Media Analytics. On social media, you can pinpoint an audience in real-time. Starting out, you can’t hit every network and outlet full-force.

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How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

This is a guest post by Alignable CMO Dan Slagen about the missed opportunity the company has identified in social networking, and why they’ve chosen to build the business on the East Coast. Alignable is a network exclusively for business owners , conceptualized by Eric Groves and Venkat Krishnamurthy. Next-Gen Networking.

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2014 and the Future of Social Media, Through the Eyes of Buffer

Duct Tape Marketing

2014 and the Future of Social Media, Through the Eyes of Buffer written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Enjoy this guest post from Leo Widrich COO at Buffer. 2014 is going to be a huge year for social media. Pictures will continue to be hugely valuable.

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How Content Marketing Can Help Grow Your Business in 2014

crowdSPRING Blog

Content continues to dominate media headlines and marketing programs at many startups and small businesses. There’s very useful insight, especially for B2B (business-to-business) marketers in a recently published 2014 Content Marketing Institute/MarketingProfs B2B Content Marketing Benchmarks Study.

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The Landing Page Optimization Guide You Wish You Always Had

conversionxl.com

Join my private newsletter and get the Complete Guide to A/B testing: Jan 31, 2014. Surely, what’s “appeals” to a 54 year old mother of 5 who goes online to check Facebook and Metafilter will be vastly different from a Google Glass wearing, 27 year old power-user of social networks you haven’t even heard of yet. Tommy Walker.

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How Lemming VCs Cause Venture Recessions

Mucker Lab

It’s actually hard to find an investment thesis that was hot in 2014 that hasn’t had a corresponding disillusionment today. Out of hundreds of social networks launched, only one changed the world. 3D printing was going to revolutionize manufacturing until it stopped at Dungeons & Dragons.

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The Growing Importance Of Mobile Advertising

YoungUpstarts

MassMedia has also successfully utilized advertisements targeting mobile users of social networks such as Facebook and Twitter. Perhaps the largest obstacle to the growth of mobile is determining clear metrics to calculate return on investment. billion by 2017, more than doubling the $18 billion spending projection for 2014.