2015 Acquisition B2C Campaign 
Occam's Razor
SEPTEMBER 15, 2014
The post is written in these six steps: Step 1: Tag every shared link with campaign tracking parameters. Step 1: Tag every shared link with campaign tracking parameters. In Google Analytics there are five parameters: Source, Medium, Campaign, Term and Content. Tag your mobile website. Dive into Mobile Reporting and Analysis.
ConversionXL
FEBRUARY 3, 2017
Well, according to the 2015 Affiliate Marketing Benchmark Report … 60.97% of affiliates live in the U.S. Are you aware of your cost per acquisition on other channels? According to the benchmark report, most affiliates work in the B2C space (79.45%). Keep them updated about new offers, products and seasonal campaigns.
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Occam's Razor
JULY 22, 2013
If you want to grow your business, you are going to need content/engagement points for the See stage (the widest possible addressable audience) and for the Think stage (fill up your funnel at the very top, convince people early, build relationships, convert higher at a cheaper acquisition cost). Are they a lost cause? What about innovation?
ConversionXL
MARCH 21, 2017
That’s not to say that all advertising is ineffective (of course it’s not), but banner blindness and a wave of consumer distrust along with increased competitive ad spending has caused the effectiveness of traditional campaigns to waver. A 2015 study found companies make $6.50 Treat it like any other acquisition growth experiment.
Duct Tape Marketing
JANUARY 8, 2015
“Half of marketers across B2B, B2C, and nonprofit sectors ranked inbound as their primary lead source, exceeding the average (42%) of all other channels combined.”. Here are 4 key reasons that inbound marketing is the right investment for small businesses who are looking for an effective marketing method for customer acquisition.
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