article thumbnail

Looking Back On Tech, Startups, And VC In 2018

Haystack

In 2017, Softbank rounds caught folks’ attention. Governments blocking acquisitions, the curtailment of company expansion, more scrutiny on overseas operations of U.S. In 2017, we learned about how social media feeds were used to surface biased or planted information. 5/ Early Effects Of The Softbank Effect.

article thumbnail

Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

By early 2017, some publishers had had enough. Google ended FCF in October 2017, shifting the responsibility of metering and experimentation back to publishers. Flexible Sampling (2017). Paywalls, by default, are a barrier to organic acquisition—they stop some users from accessing some content. Metering vs. lead-in.

SEO 122
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Scale of Messaging Landscape 2017

VC Cafe

This post is just my own learning process about this subject and doesn’t cover the rapidly growing bot ecosystem or the vertical messaging apps (startups like Crew ). billion people in 2017, an increase of 15.5% WikiLeaks (@wikileaks) March 7, 2017. Brenden Mulligan (@mulligan) 9 March 2017. year over year.

article thumbnail

State of VC 2.0

View from Seed

So, four years later, DPI is still trying to catch up with TVPI from 2017. One thing that jumps out quickly is that TVPI between 2004-2010 (avg 2.6x) has underperformed 2011-2017 (avg 3.0x). The chart below illustrates this, with the black vertical line representing the average VC return. The answer is likely a mix of both.

Valuation 319
article thumbnail

State of VC 2.0

View from Seed

So, four years later, DPI is still trying to catch up with TVPI from 2017. One thing that jumps out quickly is that TVPI between 2004-2010 (avg 2.6x) has underperformed 2011-2017 (avg 3.0x). The chart below illustrates this, with the black vertical line representing the average VC return. The answer is likely a mix of both.

Valuation 295
article thumbnail

5 Financial Concepts Every Startup Founder Should Know

The Startup Magazine

In 2017, Atlassian paid $425 million to acquire Trello, even though Trello only made about $3.5 This is a classic example of Goodwill: Trello’s accounting statement doesn’t justify their $425 million acquisition, but its strong user community and reputation does. million in revenue at the time. Alpha generation.

Founder 148
article thumbnail

Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

This is particularly true for complex verticals such as B2B SaaS products, where product marketing’s ability to pinpoint users with the most need and educate them on product features and benefits proves useful. In 2017, the brand invested again in a redesign to distance themselves from incoming competitors.

Marketing 110