ConversionXL
MARCH 6, 2019
An eMarketer study estimated that, in 2018, 25% of U.S. Facebook, Twitter, and Snapchat have thus far dominated the market in video ad spend on social media. In March 2018 , LinkedIn video ads became available to all companies. Compared to the B2C world, B2B attribution faces two challenges: Sales often take place offline.
ConversionXL
FEBRUARY 18, 2019
Social media isn’t a perfect source of market research: It’s not a representative sample and, for small businesses, it’s simply too small of a sample. Further, consumers crave communication with brands on social media: 95% of adults between the ages of 18 and 34 are likely to follow a brand through social media channels.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Up and Running
JUNE 4, 2019
By 2021, global B2C ecommerce sales are expected to surpass $4.5 trillion reached in 2018. Late or missing deliveries drive B2C customers to competitors. People want to share their experiences— whether on social media , or with their peers—which means your business reputation can take an exponential hit.
YoungUpstarts
DECEMBER 10, 2020
In 2018, 15 percent of Americans reported that they had interacted with a company’s chatbot — an automated, web-based conversation platform — in the prior 12 months. Unfortunately, most of the media hype surrounding the issue has focused on cases like Microsoft’s chatbot fiasco — that is to say, it has amounted to retroactive handwringing.
Kodorra
NOVEMBER 25, 2018
Whether it is advertisement model, B2C (Business to Consumer) ecommerce, affiliate or subscription, picking the right choice could determine the rise or fall of your business. As of June 2018, GitHub hosts 57 million open source project repositories. Your products should be more effective and efficient in solving a particular problem.
VC Cafe
JULY 26, 2020
In 2018, Quibi (back then called NewTV), raised $750 million in seed capital pre-launch (the service went on to raise an additional $1 billion ahead of the product launch in March 2020). If you can afford to make an MVP look and feel great, even at the expense of time to market or cost, why compromise? Cash (alone) isn’t king.
ConversionXL
MARCH 18, 2019
Yet, a 2018 B2B content marketing report found that case studies, while frequently created, aren’t always persuasive: ( Image source ). One study suggests that B2B buyers are even more emotional than B2C buyers.). This is a missed opportunity. And when teams are happier, they tend to play better. Case studies are just as powerful.
Expert insights. Personalized for you.
129 
Let's personalize your content