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7 Trends That Will Define the Future of eCommerce in 2021

Up and Running

The first thing most eCommerce companies did in February of 2020 was to smash their crystal balls and toss out demand forecasts because the world was shaping up to be like nothing we’ve seen before. eCommerce marketing tends to follow broader sales and social trends, prioritizing ease of access for its innovation.

eCommerce 150
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How to Track and Improve Ecommerce Customer Acquisition Effectiveness

ConversionXL

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. The key is ongoing measurement and testing to understand which acquisition strategies work for your ecommerce business. Conversely, a high-end fashion ecommerce store runs Facebook Ads. How to calculate ecommerce customer acquisition cost.

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7 High-Performing Ecommerce Marketing Strategies for 2022

ConversionXL

Not for lack of competition, but as the result of a carefully designed ecommerce marketing strategy. In this article, you’ll learn how to build a powerful ecommerce marketing strategy using customer research and messaging development, and how to use it to determine which marketing tactics will best reach your target audience.

eCommerce 129
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9 Shopify Apps to Win More Ecommerce Sales

ConversionXL

While ecommerce conversion rates have increased in recent years, that increase isn’t all about on-site optimization. Shopify apps for ecommerce merchants. Since it is literally my job to understand the ecommerce tech landscape, I want to show you some lesser known or new—but still quite valuable—apps.

eCommerce 110
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The most important 2021 Predictions in entertainment tech and gaming

VC Cafe

2020… where to start? If you look at the prediction lists of 2020, none (or at least very few), would have foreseen the chain reaction of Covid-19 to both enterprise and consumer trends. Streaming, gaming, ecommerce increased adoption rapidly, advancing 10 years in the space of a few months. Twitch stats in 2020.

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10 Ways to Adapt Your Marketing Strategy in a Crisis

Up and Running

While these strategies can be planned up to a year in advance, many efforts are no longer applicable due to the various restrictions that consumers are facing. One of the best ways to maintain trust with your audience is by fostering open, honest communication. It’s in times like these when you need to adjust your marketing strategies.

Marketing 171
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Retail Reimagined: 9 Trends for the Future of Physical Retail

ConversionXL

Simmer on this: at the height of the COVID-19 pandemic, 10 years of ecommerce growth happened in just 90 days. Retailers have proven amazingly resilient in the past year, as they’ve worked through the mass shift to ecommerce and balancing the demands of lockdowns and shifting consumer behavior. 2020 transformed the world of commerce.

eCommerce 155