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How to Optimize SaaS Development Costs

Up and Running

In the last decade, SaaS (Software as a Service) has become a very popular model for new software product development. According to Blissfully’s report, overall spend per company on SaaS has increased by 50% in 2020 as compared to 2018. Software design is a process. Proper communication and management.

Cost 158
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How To Be Successful In The New Customer Experience Battlefield

YoungUpstarts

Companies that actively focus on CX can significantly reduce churn rates, increase retention rates, and earn higher revenues. According to HubSpot , prior to the internet “service didn’t matter too much because contracts, for software companies as well as professional services, acted as ‘lock-ins’ on customer loyalty”.

Customer 162
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Common B2B Challenges and How To Solve Them

ConversionXL

Last September (2020), six months after the 1st lockdown, my co-founder Vladimir Blagojevic and I decided to run market research to figure out what challenges B2B companies face and how they solve them. Companies experience a high churn rate because of bad product adoption. Let’s dive in. Common B2B marketing challenges.

B2B 150
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How to Build a Successful Subscription Business Model

Up and Running

Gartner predicted that “By 2020, all new entrants and 80% of historical vendors will offer subscription-based business models.” Everything from software, to digital goods, eCommerce packages, and even newsletter based subscription boxes. Software development can be especially competitive.

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How to Track and Improve Ecommerce Customer Acquisition Effectiveness

ConversionXL

Measuring customer acquisition for peak effectiveness How to calculate ecommerce customer acquisition cost Calculate much your customers are worth: LTV MRR, churn rates, and other factors that affect your LTV/CAC ratios Find and fix customer acquisition funnel leaks 5 customer acquisition strategies to increase sales and loyalty (with examples) 1.

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Transforming Marketing With Artificial Intelligence

Duct Tape Marketing

He's the founder and CEO of marketing AI Institute, founder of PR 2020 HubSpot's first partner, agency HubSpots and sponsor of this show. So machines being software and hardware with AI, those machines get human bilities to understand language, to generate language, to see, you know, with computer vision. But we're not there yet.

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My Thoughts on the Current Market: on 20-Minute VC

Both Sides of the Table

We discussed why in Q4 you will see large renegotiations of SaaS contracts and increased churn rates. Nobody will be immune because in a bull market executives are paid to “innovate” so they sign software contracts and run projects. I spoke about that more in this deck that I wrote for the SaaStr conference in early March 2020.

Marketing 263