Remove Acquisition Remove Advertising Remove Direct Marketing Remove Social Media
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From Loyalty Programs To Fan Clubs, A Paradigm Shift

YoungUpstarts

CRM became more sophisticated, resulting in detailed monthly statements and targeted direct marketing. Social media is high on the radar for CRM and loyalty specialists. There is a strong sense that CRM and social media could go together very well. The “Horseless Carriage Syndrome”. A new paradigm.

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Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

Paywalls, by default, are a barrier to organic acquisition—they stop some users from accessing some content. In addition, good journalism, such as fact checking politicians in an election, might not always be what drives pageviews—and also not what advertisers want to bid on—but is massively important for our society. Metering. “As

SEO 122
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10 Startup Prospects That Multiply If You Look Ahead

Startup Professionals Musings

This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges. Here are ten examples to get your creative juices flowing: Targeted direct marketing. Predictive advertisement targeting. Customer retention with churn modeling.

Analytics 248
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7 Easy and Effective Customer Segments to Target in Facebook Ads

ConversionXL

Facebook is, by far, the most promising social advertising platform for E-Commerce purposes — the site has 1.86B users , an average ROI on targeted ads of 152% , and is responsible for 85% of all social media e-commerce. A year earlier, they had almost half that, with 3 million advertisers.

San Jose 133
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10 Areas Where You Can Win With Predictive Analytics

Startup Professionals Musings

This is a whole new world for small businesses seeking enterprise application opportunities, as well social media trend challenges. Here are ten examples to get your creative juices flowing: Targeted direct marketing. Predictive advertisement targeting. Customer retention with churn modeling.

Analytics 177
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Savvy Entrepreneurs Use Data Mining To Look Forward

Startup Professionals Musings

This is a whole new world for startups seeking enterprise application opportunities, as well social media trend challenges. Here are ten examples to get your creative juices flowing: Targeted direct marketing. Predictive advertisement targeting. Customer retention with churn modeling.

Analytics 257
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Predictive Analytics is a Goldmine for Startups

Startup Professionals Musings

This is a whole new world for startups seeking enterprise application opportunities, as well social media trend challenges. Here are ten examples to get your creative juices flowing: Targeted direct marketing. Predictive advertisement targeting. Customer retention with churn modeling.

Analytics 246