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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Analytical capability: Possessing Excel or SQL skills to extract data and gather insights on experiments to make better decisions. Acquisition. For each potential channel, look at: Customer acquisition cost How many customers you can reach Whether the channel reaches the right audience. Image source. Activation.

Retention 113
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Stories of Opportunity from the First Round Capital Key Hire Wire – COO, VP of Business Development, Online Marketing Director

This is going to be BIG.

On top of that throw in a bunch of web servers and SQL databases, cross-platform 3D graphics code and a highly scalable physics engine and you get the idea. A position where that will call on strategic and tactical execution, this person will design and execute a broad range of campaigns to facilitate customer acquisition.

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Multichannel Analytics: Tracking Offline Conversions. 7 Best Practices, Bonus Tips

Occam's Razor

This means we can join the two tables with simple sql and understand which online shoppers ended up making a purchase offline (and what keyword they used to arrive on your site): Boom! The two tables above have something in common, a primary key (Geek ID).

Analytics 116
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Marketing is Design: Three Words that Increased My E-commerce.

Software By Rob

Just as I go to my friend who’s a brilliant SQL developer to help me with my HAVING clause, I want to go to a marketing genius and have him/her tell me the exact steps I need to take to begin converting visitors to paying customers. No affiliation to either #19 maxwell on 02.27.09 I want solid answers.

Design 51
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Empowering Analysis Ninjas? 12 Signs To Identify A Data Driven Culture

Occam's Razor

" Another example is: "I recommend a shift of $150k from our Display budget to our Affiliate budget to increase profitability of our purple pants." When you review the portfolio of segments being used by your Squirrels, ensure that they have Acquisition, Behavior AND Outcome segments.

Analytics 140
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Startup Tools

steveblank.com

WebSequenceDiagrams - sketch sequence diagrams. automatic links to generated images Rietveld - asynchronous code reviews on changesets Tech*if*er0*urs – blog on roadmap for learning rails Best free programming books Project Management Basecamp - web-based project management and collaboration tool.

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Startup Resources

www.vccafe.com

great web customer acquisition tutorials. affiliate and referral marketing on the web. SQL database hosting from browser.Python/Javascript APIs. mixpanel vs kissmetric vs google analytics review. Analytics blog â?? good analytics tutorials. SEO for Startups â?? good tutorial. Andrew Chenâ??s s Essays â?? Analytics Tools.