Remove Acquisition Remove Aggregator Remove API Remove Social Media
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Twitter’s Acquisition, Chirp & Managing Developer Relationships

Both Sides of the Table

In fact, I encouraged my favorite IM aggregator client, Digsby , to go the opposite direction and become a Twitter client also. I think Twitter made a minor gaffe by announcing their Blackberry app and their acquisition of Atebits (Tweetie) before the Chirp conference. Tags: Social Media Tech Market Analysis.

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Ten Hidden Gems In Google Analytics: Do Smarter Web Data Analysis!

Occam's Razor

You can simply click on either one of the two above and see the valuable-drilldown view… All the standard Acquisition, Behavior and Outcome metrics you are used to can be leveraged to identify valuable segments. Go to Acquisition > Social > Conversions > Assisted vs. Last Interaction Analysis tab.

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Dear Avinash: Your Digital Marketing + Analytics Challenges Answered

Occam's Razor

Find campaigns where they are spending most money, lower the bounce rate and reduce acquisition cost. For automated reporting you can also use the AdWords API Search Query Performance Report or the AdWords Scripts Report service. It will put that data in Campaigns section of the Acquisition report. Earn more affection.

Analytics 131
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UTM Parameters: A Complete Guide for Traffic Attribution

ConversionXL

If we can’t determine where the traffic comes from, we can neither attribute conversions to their original sources of traffic, nor can we find out the true cost per acquisition (CPA) or return on ad spend (ROAS) for each marketing activity. Which social media post was this link a part of? Which email campaign was this link in?

Analytics 118
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Not All Traffic Is Created Equal

www.pakman.com

In the case of social media companies like Facebook, Twitter, Instagram, Pinterest and Tumblr, the root activity on the site is the sharing of content. Social media properties building traffic around informational or transactional content will be significantly more valuable than topical ones in this forthcoming period.

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Google Analytics Tutorial: 8 Valuable Tips To Hustle With Data!

Occam's Razor

[Update: If you would like to download the above mentioned dashboard into your Google Analytics account please click on this link: VP Social Media Performance Dashboard.]. Pro Tip: Always, always, always let the Acquisition, Behavior and Outcomes framework be your guide. Tools like WebTrends and Adobe have APIs as well.

Analytics 145
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From Nothing To Something. How To Get There.

techcrunch.com

Tony P great, though meebo’s place as a “successful&# start up is still open to debate – from consumer IM aggregator to white label IM, still not making big $$. 4) Technical puzzled solved by my research and your job is to assemble product via third party apps and little API within market rate agreed on. (5)