article thumbnail

Pitching a Data Strategy? Here’s How to Ensure the C-Suite Says “Yes.”

ConversionXL

we need an API to join website data with Intercom into a dashboard”) and instead state the need (e.g. “we Now, we’re wrapping up a data lake that stores data across all customer touchpoints on most channels, from acquisition to re-engagement. Which KPIs will measure their performance? The how should be led by your tech team.

article thumbnail

The cloud landscape described, categorized, and compared

www.theenterprisearchitect.eu

The Enterprise Architect building an Agile Enterprise Home MDD PaaS Startup Presentations About The cloud landscape described, categorized, and compared October 12, 2013 Johan Den Haan 10 comments “I work for a PaaS company” I answered him. the  Google Prediction API ), communicate app services (e.g. the  Dropbox API ).

Cloud 48
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Technology, Innovation, and Modern War – Class 7 – Jack Shanahan

Steve Blank

In commercial tech you call that an integrated product team, It’s acquisition with software engineering with UI/UX. It was whatever you can do to get away from the classic DOD stovepipe way of doing business to a much more agile software approach. Lean, MVPs and the DOD. Project Maven became the basis for what we did in the JAIC.

article thumbnail

What Does the Future Hold for Conversion Optimization?

ConversionXL

With agile development cycles and uncertain monetization models, they live and die by data and experimentation. Similarly, growth marketers, digital analysts, email marketing specialists, and customer acquisition specialists all do some form of conversion optimization. Image Source. ” Deeper Data Skills.

article thumbnail

Odds Are, Your Startup Probably Isn't a Platform ? AGILEVC

Agile VC

Salesforce is trying to create a platform both through internal efforts on Force.com and acquisitions (e.g. Simply having an API doesn’t make your company a platform. Microsoft has two massive platforms in Windows and Xbox, and has been thrashing about for a decade trying to build one in mobile. Google of course has Android.

article thumbnail

Mobile Payments: The Trillion Dollar Industry That's Never - AgileVC

Agile VC

But while it was a little less understood outside the payments world, their acquisition of TxVia theoretically gives them some of the plumbing they’d need to create a store of value or couple a Google mobile payments product to existing financial accounts.

Mobile 250
article thumbnail

Startup Tools

steveblank.com

Github - Free public repositories, collaborator management, issue tracking, wikis, downloads, code review, graphs Pivotal Tracker – Agile project management tool that enables real time collaboration. WebSequenceDiagrams - sketch sequence diagrams. WebSequenceDiagrams - sketch sequence diagrams.