Startup Lessons Learned

SEPTEMBER 22, 2008

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The AARRR model (hence pirates, get it?)

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Agile VC

FEBRUARY 2, 2012

These companies report gross ad revenue but then subtract out “TAC” (Traffic Acquisition Costs) which is basically accounting-speak for the revenue share they pay to the partner sites where the ads actually appear. This is different from companies like Google and Yahoo! Ergo, Zynga spends more like $250 million on Facebook ads.

IPO 100

IPO South Korea Venezuela Revenue 100

Occam's Razor

APRIL 23, 2012

Choose the right metric and they'll create the most glorious digital experience in the universe, the perfect acquisition campaign, the most amazing customer service channel. This will have huge implications on your paid search strategy, your valuation of clicks you get from Google and Bing. The debate is important.

Metrics 152

Metrics Analytics Search Channel 152

steveblank.com

JULY 8, 2011

Github - Free public repositories, collaborator management, issue tracking, wikis, downloads, code review, graphs Pivotal Tracker – Agile project management tool that enables real time collaboration. WebSequenceDiagrams - sketch sequence diagrams. Bontq – hosted bug tracking and project management needs.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

Agile VC

NOVEMBER 9, 2015

I’ll address potential valuation further down the post here. It has grown remarkably, has favorable gross margins and customer acquisition payback, and a clear path to profitability. What are customer acquisition costs like? When it comes to valuation, Square will inevitably compared with other payments companies.

IPO 165

IPO .Net Revenue Acquisition 165

www.vccafe.com

MARCH 11, 2013

great web customer acquisition tutorials. customer retention, churn reduction, lifetime value. Agile project management tool that enables real time collaboration. Agile project management. agile product management. agile product management and Scrum tool. Automates Agile / Scrum development.

Software Review 53

Software Review Technical Review Startup 53

ConversionXL

JUNE 19, 2018

Look at your growth team score and ask yourself: are you working in a multi-disciplinary team where you focus on high tempo testing on the entire customer journey for bottom line and valuation impact? Alexa Hubley: The Agile Marketing Playbook. Create your agile process: Map (start at the end). Acquisition. Monetization.

Technical Review 103

Technical Review Agile Analytics Conversion 103