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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

When I tell audiences that Americans consume 6 hours of video per day people seldom believe me (thus I publish the data). Traditional video had very high costs of distribution due to limited time slots of broadcast TV (we only had enough spectrum to support 3-4 channels). But distribution is now unlimited. Not so fast.

Video 339
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Requests for Startups in 2024

VC Cafe

AI characters are already hosting interactive streams and shows in which they respond to audience questions, comments, or votes in real-time. AI to make IRL matches – What if you could chat with a bot that learns about you on a deeper level and uses this information to make a curated set of matches?

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Cannabis Marketing Without Paid Ads: How to Do it Right

Up and Running

There are major marketing roadblocks when using popular paid advertising mediums because of the legal grey area surrounding the U.S. But you’re still walking a tightrope with pay-per-click on search engines and paid social media advertising. Social media is one of the most critical organic cannabis advertising channels to master.

SMS 101
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The Top 10 Tips to Help You Sell to an International Audience

Women Entrepreneurs Can

Selling to an international audience is a lot easier than you may think. 10 Tips to Help You Sell to an International Audience. 10 Tips to Help You Sell to an International Audience. Look into shipping solutions so you can sell from global distribution centers. Tips on How to Advertise to an International Audience.

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The Impact of Community

Duct Tape Marketing

07:05] There are some people suggesting that advertising and some of the traditional marketing ways have become less effective, that they even do not work at all, and that community is in the last frontier. The influencer is gone, the community is gone because it's not a community, it's an audience. Would you support that idea?

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Opportunities for startups in the creator economy

VC Cafe

Let’s start with a short definition: [the creator economy] is defined as the class of businesses built by over 50 million independent content creators, curators, and community builders including social media influencers, bloggers, and videographers, plus the software and finance tools designed to help them with growth and monetization.

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The Definitive Guide To Instagram Marketing

Duct Tape Marketing

So they've got the breadths that, you know, I always tell people, you know, your audience is there, it, how many of them are there is up for question, but your audience is on Instagram. You know, even for advertisers, but certainly for organic as well. You're not overwhelming your audience with 10 photos in 10 separate posts.