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HOW TO: Hire the Perfect CTO

mashable.com

He is a serial entrepreneur, internationally syndicated columnist, angel investor, public speaker and author of the best-selling book Never Get a “Real&# Job: How To Dump Your Boss, Build a Business and Not Go Broke.

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Google VP: Here's How to Get Bought By Us

mashable.com

In January 2006, Google acquired advertising company dMarc Broadcasting for $102 million. The company helped Google improve its mobile advertising solutions. In January 2006, Google acquired advertising company dMarc Broadcasting for $102 million. The company helped Google improve its mobile advertising solutions.

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Why Launching a Startup Is More Expensive Than You Think

mashable.com

While all of these factors are true to an extent, the truth of the matter is that the reduced costs of hardware and software are easily offset by the expense of engineers and experienced business people. Nearly all of your costs will be headcount, primarily in the engineering department. Sign in with Facebook or Twitter to get started!

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4 Considerations for Expanding Your Startup to International Markets

mashable.com

If you’re working with an open source project, for example, it’s important that you have a definitive business model to drive revenue — though not at the cost of alienating your community of core contributors. With the help social networking tools it has became much easier for start ups to venture in the competitive market.

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How HTML5 Is Aiding in Cross-Platform Development

mashable.com

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What Kind of Workspace Is Best For Your Startup?

mashable.com

The cost is much lower than traditional office space, and you have access to a lot of resources — conference room, printers, scanners, Wi-Fi, snacks, coffees — that you’d otherwise have to pay for all by yourself. . Otherwise, you can do the build-out and eat the costs.

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Native App vs. Web App: Which Is Better for Mobile Commerce?

mashable.com

The added cost of converting your existing web-based customers to new native app customers might make any benefits of increased conversion useless. With web app you get customers virtually for free – they just come to your mobile-optimized shop and make transactions.

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