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How to Get Sponsorship for Your Business, Book or Podcast

ConversionXL

A well-thought-out strategy lays the foundations for your sponsorship efforts in the same way a marketing strategy guides your marketing campaigns. Therefore, it’s important to dig deeper to provide information on: How your audience interacts with your brand (social media, newsletters, podcasts, YouTube videos, etc.)

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The leap from employee to entrepreneur – Small Business Spotlight

Up and Running

Sulaiman Sanni and his partner Ben Lamson were both working for Meltwater Group, a large, well known Software as a Service company, Su as a social media consultant and Ben as a sales manager. Now, WeDidIt “helps nonprofits launch online fundraising campaigns. As Su says “We were both in good positions.

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Organizational Debt is like Technical debt – but worse

Steve Blank

They had reinvented a traditional print media category onto web and mobile devices for a new generation of users who were no longer buying magazines but reading online. Equally important their VP of Marketing had brilliantly executed a stream of social media campaigns (Facebook likes and partnerships, email campaigns, etc.)

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3 Step Brand Makeover: Make Purpose Your Brand

YoungUpstarts

co-authors of “ The Purpose Revolution: How Leaders Create Engagement and Competitive Advantage in an Age of Social Good “ Today’s professionals and entrepreneurs are agile. Perhaps you’ve run out of time for a formal marketing campaign, so let’s just get started with a 3 step brand makeover. by John Izzo, PhD.

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How to Start a Business: A Step-by-Step Complete Guide (2019)

crowdSPRING Blog

If you plan to seek funding, you should describe your advisory board here, as well. Check out Design Tips From the World’s Most Successful Crowdfunding Campaigns. As a new, up-and-coming business owner, social media is an inexpensive and easy outlet for terrific exposure for all of the beautiful material you’re creating.

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7 Startup Pitfalls Can Kill Your Business Growth

Startup Professionals Musings

In my role as an advisory board member for several startups, I’m always excited to see that initial surge of revenue from a great rollout campaign. Napster created the free music sharing craze back in the nineties and found great acceptance, and ignored the legal pushback by content owners, only to lose it all in the end.

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8 Tips For Quantifying Traction In Your New Venture

Startup Professionals Musings

Most great crowdfunding campaigns, for example, are the result of momentum built through social media. Count connections with experts, media, and influencers. Relationships with recognized and influential bloggers, relevant media, and industry analysts are priceless.