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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

What channels will you use (e.g., Do you want Flash video, HTML 5 video, or both? Affiliate tracking? Where’s the mystery (see Matching Algorithm )? Who are the other stakeholders involved? Other types of users? Administrators? How will you be taking this to market? SEO for Startups )? What are your key Startup Metrics ?

Developer 396
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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

What channels will you use (e.g., Do you want Flash video, HTML 5 video, or both? Affiliate tracking? Where’s the mystery (see Matching Algorithm )? Who are the other stakeholders involved? Other types of users? Administrators? How will you be taking this to market? SEO for Startups )? What are your key Startup Metrics ?

Developer 384
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How to Use Email Marketing to Build Brand Awareness

Duct Tape Marketing

Of course, developing brand awareness among other marketing channels, such as social media and SEO, is important. The easiest way to establish this is with an HTML email template that is in line with the company’s objectives. Email marketing yields an average ROI of $38 for every $1 spent – Email Monday. Why is this so?

Email 70
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5 Hot Ecommerce Trends to Watch

mashable.com

However, some individuals or small businesses have found success through affiliations with major retailers. Andrasick says, “Smaller stores aren’t saddled with anachronistic organizational structures that segment a business by channel, such as store, catalog or digital.”. Top Stories Today. Like Tweet. Mashable Follow.

eCommerce 101
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7 Incredible Web Design, Branding, Digital Marketing Experiences

Occam's Razor

A really nice way to do a multi-channel strategy. Not just the online + offline part (though they all want multi-channel desperately), but the whole cart experience. I'm still quite skeptical about these affiliates because I feel that they are just trying to pawn me off to ADT and collect their bounty.

Web 164
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The 2015 Digital Marketing Rule Book. Change or Perish.

Occam's Razor

The problem is Marketing and lack of imagination in using the web/digital channels. We live in a hyper fragmented world with, quite literally, hundreds of TV channels, thousands of social connections and millions of websites. But the concept applies across all channels. It is no longer acceptable to just meet past expectations.

Marketing 140
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The Hard Life of an Optimizer – Yuan Wright [Video]

ConversionXL

” This is a perfect opportunity to give a tiny traffic on something easy to set up for example, HTML, JavaScript as [inaudible 00:10:19] which is going to go pretty deep. Affiliated. When they’re designing, they’re like “I don’t know about this. I think I have a different idea.” Let them try it out.

Video 48