Progressive Web Apps: What Do Marketers Need to Know?
ConversionXL
SEPTEMBER 4, 2019
It’s web because it’s written in the languages of the Web—HTML, CSS, and JavaScript—instead of in some domain-specific language or in a native framework captive to one platform. AMPs are lightweight HTML pages designed to load as fast as possible. The rendering mechanics for PWAs differ from those of standard HTML-based websites.
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