ConversionXL

FEBRUARY 3, 2022

Where Airbnb recognized the value in another platform, Dropbox doubled down on the strength of its product as a distribution channel. Neither would have achieved virality had customers not received something tangible for their efforts. Use this information to optimize for retention with: Transactional messaging. The result?

Retention 113

Retention Marketing Acquisition Channel 113

VC Cafe

SEPTEMBER 5, 2012

Growth Hacking isn’t viral marketing (although viral marketing is part of it). and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. If a startup is pre-product/market fit, growth hackers can make sure virality is embedded at the core of a product. like/+1/follow?

API 167

API Viral Startup Retention 167

Up and Running

JANUARY 22, 2020

Affiliate Marketing. Distribute live videos and copy that build cannabis education and the lifestyle. Incorporating referral links into your communications and incentivizing folks to share them facilitates “viral lopping” and organic growth. Cannabis Digital Marketing Affiliates. Organic Social Media Campaigns.

SMS 101

SMS Marketing Affiliate Social Media 101

Startup Lessons Learned

SEPTEMBER 22, 2008

is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. But its not really viral growth, even when its exponential.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

VC Cafe

OCTOBER 15, 2010

Wibiya has experienced viral growth since it came out of beta in January this year. All of the above are pretty much a one-trick pony – the Facebook bar is there for chat, the Meebo bar is great for sharing, the Diggbar tried to do retention, similar to the HootSuite, LinkedIn and Facebook’s iFrames.

API 89

API Viral Affiliate 89

ConversionXL

MARCH 16, 2016

Use them for testimonials, affiliates, etc. Instead of distributing bulky customer satisfaction surveys, where even your managers don’t know what to do with the results, you have only one question, one metric to deal with. Net Promoter Score has been shown to correlate with customer loyalty, retention and growth – but not always.

.Net 48

.Net Metrics Retention Aggregator 48

SoCal CTO

OCTOBER 5, 2010

10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Game mechanics have become a popular way of increasing user engagement and pushing user adoption, referral and retention, and many startups have sought ways to incorporate game mechanics into their sites. Why You Should Write. Status / reputation.

Technology 191

Technology Product San Francisco CTO Hire 191