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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Growth hacking in marketing incorporates the five stages of the customer lifecycle into the “ AARRR Framework ,” otherwise known as the “Pirate Metrics model.”. Let’s look at each stage of the framework and how to use it to drive and measure growth. Use this information to optimize for retention with: Transactional messaging.

Retention 113
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Why Every Company Needs a Growth Manager

Seeing Both Sides

The Growth Manager function typically lives at the intersection of marketing and product development, and is focused on customer and user acquisition, activation, retention, and upsell. Further, the Growth Manager must implement a framework for prioritizing growth-specific product improvements, and organizing the testing rhythm.

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Why Every Company Needs a Growth Manager

Seeing Both Sides

The Growth Manager function typically lives at the intersection of marketing and product development, and is focused on customer and user acquisition, activation, retention, and upsell. Further, the Growth Manager must implement a framework for prioritizing growth-specific product improvements, and organizing the testing rhythm.

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The #1 thing successful founders think about for their next startups

Hippoland

A typical ad-based revenue stream on a media website is around $5 per 1000 eyeballs ($5m CPM and give or take $1-$20ish CPMs). In particular, one thing to consider if you’re trying to make money off affiliate ads is to think about how unique the product/service is in the ads you’re running. This is obvious.

Founder 48
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The #1 thing successful founders think about for their next startups

Hippoland

A typical ad-based revenue stream on a media website is around $5 per 1000 eyeballs ($5m CPM and give or take $1-$20ish CPMs). In particular, one thing to consider if you’re trying to make money off affiliate ads is to think about how unique the product/service is in the ads you’re running. This is obvious.

Founder 48
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3 Frameworks To Help Prioritize & Conduct Your Conversion Testing

ConversionXL

Now, assuming you understand your data & how long it’s going to take to get a significant result (95% chance to win) here are 3 frameworks you can use to prioritize your tests. The WiderFunnel framework is about evaluating three different factors & assigning each on a score of 1-10. How to Rank Your Pages.

Framework 109
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Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

ConversionXL

But if we consider that a journey map is built on the five stages of the customer lifecycle (awareness, consideration, purchase, retention, and advocacy), we can start to see how email contributes to a marketing strategy at every point. Building loyalty starts with what you do post-purchase and continues with retention emails.

Email 136