Remove Affiliate Remove Revenue Remove Sales Remove SEM
article thumbnail

How Startups Can Use Metrics to Drive Success

Both Sides of the Table

How many through affiliate deals? How many through SEM? per click on an SEM basis this is NOT your cost to acquire a customer – you need to add conversion rate. Revenue Metrics. Revenue metrics are one of the first things I ask for from the startups in which I invest. I like to think of revenue drivers.

Metrics 346
article thumbnail

How to Use Growth Hacking to Increase Revenue 20x in Just 12 Months

Up and Running

Between January 2015 and January 2016, we grew our platform Slidebean from $1K to $20K in monthly recurring revenue. Getting the first tracks of revenue is one of the toughest processes of building a startup. Aug-15: Head of Sales (growth team). Apr-15: Head of Marketing (growth team). Jun-15: Community Manager (growth team).

Revenue 60
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Maximizing Your Digital Marketing Channel Mix

YoungUpstarts

When integrated properly, they maximize how we attract consumers, and turn visits into revenue. Or, do you want to motivate your current consumers to buy more of your product (higher net per sales)? PPC can be expensive, as you typically pay every time the target clicks on your link (whether or not it turns into a sale).

Channel 165
article thumbnail

Small Business Marketing Guide: Types of Traditional and Online Marketing

crowdSPRING Blog

But marketing, when planned and executed correctly, can also lead to more sales and revenue. In many cases, the goal of online marketing (especially for small businesses), is to directly increase sales by targeting potential customers using different online channels. Affiliate Marketing. Direct sales. Display Ads.

article thumbnail

Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. The affiliate networking market alone is about a $2 billion industry now.

article thumbnail

Marc Barros on the shift from Product to Marketing/Sales

VC Adventure

Marc Barros , the founder of Contour cameras wrote a great follow-up to my post on your company’s shift from a product focus to building out a sales and marketing organization that’s definitely worth reading. This is even consistent with how Seth phrased it, shifting from product to sales/marketing. A few excerpts here: 1.

Sales 75
article thumbnail

Marc Barros on the shift from Product to Marketing/Sales

VC Adventure

Marc Barros , the founder of Contour cameras wrote a great follow-up to my post on your company’s shift from a product focus to building out a sales and marketing organization that’s definitely worth reading. This is even consistent with how Seth phrased it, shifting from product to sales/marketing. A few excerpts here: 1.

Sales 48