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Six Nudges: Creating A Sense Of Urgency For Higher Conversion Rates!

Occam's Razor

I understand channel conflict, Timbuk2, but this is just plain not being hungry. Go to the Multi-Channel Funnels folder in Google analytics and look at two other yummy reports: Time Lag and Path Length. YouTube TV’s price just went up from $35 to $40 (they added more channels). Yet, when I want to pay full price on www.timbuk2.com

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Never Mind the Valley: Here's Paris

ReadWriteStart

Originally from California, she now lives in Paris, where her involvement in the vibrant startup scene keeps her from spending too much time in the bakeries. so it shouldn't be long till they hop across the Channel. The Funding.

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Out of the Crisis #3, Jen Pahlka and Raylene Yung on creating the U.S. Digital Response

Startup Lessons Learned

How to channel your efforts and energy and stay informed. ( My parents and my brother live in Southern California. She, by the way, was busy on social media. But a lot of it is also just getting the data, aggregating it, being able to take action on it. 28:32) Finding ways to help and also care for yourself.

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Coffee With Startups

Steve Blank

Rule 1: In an existing market Customer Development means not only understanding potential customers, but your competitors in detail – their product features, their sales channels, their demand creation strategy, their business model, etc. The problem is that our messaging on the home page shouts “Write Once, Publish Everywhere&#.

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The Very Best Digital Metrics For 15 Different Companies!

Occam's Razor

Remember: All data in aggregate is crap, segment or suck. Since email is so important as an acquisition channel (and since likely nothing else works for them), I choose one of my three favorite email marketing metrics , CTDR. You’ll see my pet peeves about what media entities don’t measure in this cluster of recommendations….

Metrics 141
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Email Marketing: Campaign Analysis, Metrics, Best Practices

Occam's Razor

With all the sexiness oozing out of social media it might seem insane to write about email. Email remains an immensely credible and profitable channel, with an immense reach to boot. I dare say even more than Search (and without a shred of doubt, more than Social Media). Your company cross-channel outcomes data.

Metrics 137
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Soundbites from the Future – 2013

Start Up Blog

An era defined and dominated by the few who could afford the factories, the media and the distribution systems. We need to have a close look at the worlds two biggest social media networks of Twitter and Facebook – they run open API’s for each other to assist their customers and suppliers switch and share between each other.

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