Remove Aggregator Remove Conversion Remove Email Remove Portfolio
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Grow Your Business By Growing Your People

Duct Tape Marketing

Challenges of scaling Jeff and Jay share conversations about growing and scaling subscription businesses with a customer first approach, check out all the episodes. And if most of them allow for you to be in the sweet spot, then you can say in aggregate, you're in the sweet spot. So you're putting together that portfolio.

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How To Create A Culture Of Learning And Growth

Duct Tape Marketing

And to your question specifically, once you start to say, okay, well, where am I in my role on the S curve overall, everything that's required of me, but it very much is a portfolio of curves that you are going to have a number of different curves that you're on within your work. So you're putting together that portfolio.

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Search: Not Provided: What Remains, Keyword Data Options, the Future

Occam's Razor

No keyword-level conversion analysis. Bounce Rates, % New Visits, Visit Duration, Goal Conversions, Average Order Value. Aggregated search engine level analysis. The Multi-Channel Funnels folder in Google Analytics contains the Top Conversion Paths report. How is this in Google's interest?

Search 154
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Email Marketing: Campaign Analysis, Metrics, Best Practices

Occam's Razor

With all the sexiness oozing out of social media it might seem insane to write about email. Email remains an immensely credible and profitable channel, with an immense reach to boot. To not have it as an active part of your marketing portfolio is sub-optimal. Analyzing email campaigns requires three important insights: 1.

Metrics 137
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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

However, in private markets, there is more room to optimize across all 11 steps of the investing process: firm management , marketing, fundraising , origination , manage relationships, due diligence, negotiation, monitoring, portfolio acceleration , reporting, and. Another provider which identifies email addresses of strangers is Contactout.

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Thoughts Jan 13, 2018

Austin Startup

The last time I read this book, I sent Ben a cold email congratulating him on it and asked him for career advice. Crypto is a bubble, and while I understand the value in a decentralized and distributed ledger, I believe the near-term economic impact of the actual blockchain technology is <10% of the current aggregate crypto market cap.

Austin 48
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Multi-Channel Attribution Modeling: The Good, Bad and Ugly Models

Occam's Razor

MCA-ADC covers the challenge of attributing credit to all digital marketing channels (Social, Display, YouTube, Referral, Email, Search, others) that contributed to a particular conversion (or multiple conversions). But how do we distribute credit for the conversions across all those channels? From a Venn -diagram.

Channel 161