Analytics, B2B, Early Stage and Media

VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

DECEMBER 3, 2019

In liquid markets, most of the calories expended on technology and analytics are focused on trade selection, or “ origination ”. I walk through below how progressive investors are using technology and analytics throughout all of their operations. Many tools designed for B2B marketing in general are also relevant to investors.

Technical Review

Technical Review Software Review Analytics Private Equity

How can startups engage Amazon and AWS

VC Cafe

JANUARY 22, 2021

AWS Marketplace Startup Program – the ‘app store’ for B2B startups who are interested to sell their product to AWS customers. AWS Builder Space (Israel) – A non-equity program for early stage startups who are looking to accelerate their speed to market.

Technical Review

Technical Review Startup Venture Capital Incubator

Startup CTO Speaking

SoCal CTO

MAY 21, 2012

Many of the factors are not obvious and include building mystery to drive margin, why boring B2B companies often win but are challenging in other ways, how bootstrapping wins, integrating metrics from the start and many other similar lessons. What parts Agile addresses and the big problems with Agile for early-stage startups?

Fractional CTO

Fractional CTO CTO Hire Startup Social Network

The Very Best Digital Metrics For 15 Different Companies!

Occam's Razor

MAY 2, 2017

Then, you would ensure the obsession your analytics strategy adopts this month/quarter/year for Assisted Conversion is to segment them for SDC to validate the impact of those high priority campaigns. B2B / Enterprise Sales: Salesforce. I absolutely hate how not data driven most B2B selling is. And, we can do so much for them!

Metrics

Metrics Acquisition eCommerce Analytics

How Private Equity and Venture Capital Investors Are Eating Their Own Dogfood

David Teten

SEPTEMBER 23, 2017

However, about 5% of the VCs in our database, mostly younger ones, are trying to build a competitive advantage by crawling large amounts of publicly available data and building analytical functions to flag companies with accelerating traction to them. Many tools designed for B2B marketing in general are also relevant to investors.

Private Equity

Private Equity Venture Capital Equity Technical Review

Unlocking the Power of Data: Transforming Metrics into Actionable Insights

Duct Tape Marketing

NOVEMBER 2, 2023

Unlocking the Power of Data: Transforming Metrics into Actionable Insights written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast , I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics.

Metrics

Metrics Analytics Forecast Software Review

Part 2 of Episode 6 on Sirius XM Channel 111: Steve Weinstein and Venk Shukla

Steve Blank

JULY 27, 2015

MovieLabs is researching how to redefine the movie experience, advance content distribution, and understand media consumers. He also was chief architect at Ship Analytics for ship, sub and helicopter trainers. Ownership of movies for collectors, when it was physical media, meant something. Steve has been around the block!

Channel

Channel India Technical Cofounder Silicon Valley

What Does a Demand Generation Manager Do? (And How to Become One)

ConversionXL

MAY 27, 2022

The average B2B buyer has 27 brand interactions before deciding. Instead, buyers are self-directed, gathering information from social media, websites, webinars, and online events. It’s their job to implement a holistic approach to growth that encompasses both marketing and sales and looks at every stage of the buyer’s journey.

Demand

Demand Management B2B Campaign

Growth: The problem solver that creates problems

The Next Web

JULY 8, 2013

from early stage investors (not VC’s yet) and our investors want to put in more money before going to our next big round. Our growth/product guy is the most analytic, straight to the point kind of guy. 8 are in R&D, 1 product, 1 customer support, 1 biz dev, 1 marketing and 1 administrative. So far we have raised $2.3M

Advisory Board

Advisory Board API Cofounder PPC

What Makes a Great Consumer Startup Marketer?

View from Seed

JULY 28, 2015

Even ignoring Silicon Valley, places like New York and LA seem to have an edge relative to Boston because of its proximity to media outlets and the prevalence of marketers from big and exciting consumer brands or entertainment companies. VP Finance and Analytics. Clearly, being analytical isn’t all there is to being a great marketer.

Boston

Boston Marketing Early Stage Startup

Startup Resources

www.vccafe.com

MARCH 11, 2013

VC Cafe covers early stage Israeli and European tech & mobile startups. Startups for startups – the top B2B tools used by Startups – Includes the list of top 50 startup vendors in 2012 byÂ Vendorstack , a reviews and Q&A platform on enterprise vendors for startups and mid-market companies. Media Temple.

Software Review

Software Review Technical Review Startup

Distribution Advantage

Rob Go

JULY 11, 2013

I was asked recently how NextView evaluates such early stage companies for investment. Here are a couple examples from our portfolio: Vertical Communities: One of the exciting attributes of GrabCAD in the early days was its rapidly growing, engaged community of mechanical engineers. Also hit-or miss.

Distribution

Distribution Vertical Viral B2B

Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

OCTOBER 10, 2008

In my case (LucidEra -- a SaaS analytics provider focusing on sales, marketing, and financial analytics), weve found that success requires not only building some best practices for analytics into our solution, but also coming up with a repeatable and scalable way to show the customer how to use the analytics and how to interpret the results.