Duct Tape Marketing

JANUARY 28, 2020

Create Conversion Goals in Google Analytics. You might create an ad designed to encourage someone to download your white paper. In Google Analytics , you’re able to define your conversion goals. Google Analytics allows you to create up to 20 conversion goals for your business. Link Your Ads to Google Analytics.

Advertising 95

Advertising Analytics Campaign Clickthrough 95

leananalyticsbook.com

AUGUST 19, 2012

Lean Analytics Book. The One Metric That Matters. One of the things Ben and I have been discussing a lot is the concept of the One Metric That Matters (OMTM) and how to focus on it. That doesn’t mean there’s only one metric you care about from the day you wake up with an idea to the day you sell your company.

Metrics 58

Metrics Clickthrough Lean Analytics 58

ConversionXL

MAY 24, 2013

What is happening: Make sure you are getting actionable data from Google Analytics. Companies often fail in web analytics because their objectives are not simple to understand or measure. 2) Increase y – Increase clickthrough rates. KPIs are metrics (numbers). “A 4) Define your target metrics. Is that good?

Analytics 131

Analytics Mobile Framework Conversion 131

ConversionXL

SEPTEMBER 11, 2014

Download a spreadsheet with this sample data: ( Google Docs | XLSX ). site analytics data. Download a spreadsheet with this sample data: ( Google Docs | XLSX ). Themes Improve Quality Score and Ad Rank Metrics. None of those metrics are magic bullets to real ROI, but they can be used to improve performance.

PPC 114

PPC Matching Technical Review Search 114

ConversionXL

APRIL 11, 2016

First, you can use annotations to get viewers to clickthrough to another site while they’re watching. Well, here are some ideas… Download your latest eBook or PDF. Wistia shows which metrics can be used to help you measure various factors (e.g. Which site metrics matter and connect to user experience?

Video 48

Video Conversion Mobile Search 48

Duct Tape Marketing

MARCH 3, 2017

There are a lot of metrics you must dig into. Thus, we have compiled a list of key metrics (in no particular order of importance) that you should pay heed to while evaluating the overall performance of your content marketing program. You can find these answers about the consumption of your content by evaluating the following metrics –.

Marketing 28

Marketing Metrics Clickthrough Analytics 28