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Google Analytics 360: The Features Worth $150k a Year

ConversionXL

For many, Google Analytics 360 is a black box. Marketing and sales collateral from Google is spartan, and common refrains about key features—like unsampled data—seem unworthy of a six-figure bill for most sites. Google Analytics 360 overview. Google Analytics 360 vs Google Analytics. Image source ).

Analytics 126
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Effective Ways To Differentiate And Scale Your Business

Duct Tape Marketing

Effective Ways To Differentiate And Scale Your Business written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Debbie Howard. In this episode of the Duct Tape Marketing Podcast , I interview Debbie Howard. I was in sales and marketing, and Andrea was in operations and dementia care.

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How to Recognize Great Conversion Optimization People

ConversionXL

Optimizers don’t have the luxury of just being copywriting wizards or analytics ninjas – have to be both and then some. Optimizers come from all walks of life: IT, design/UX, analytics, marketing, translation, photography etc. A lot of people think that numbers are not sexy, and are even afraid of analytics.

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The Entrepreneur’s Essentials #14: Selling to the “Cool Kids”

Austin Startup

As I’ve helped entrepreneurs find their own product-market fit and connected them to potential clients, investors, and Advisory Board members, I’ve spent a lot of time telling them about the “cool kids”. I’ve also, of course, been spending a lot of time talking about this with our rapidly growing sales team at data.world.

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Key Insights from Every Speaker of Elite Camp 2016

ConversionXL

Most of the time companies invest in traffic, sites, analytics, but not user research to find out about the the true/implicit motivation of their customers (reasonable would be at least 85%/15%). The aim nowadays should be to create great content that directly converts into sales. Personalized sales message. Need Keywords?

PPC 48
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2011 Consumer Internet Predictions

Lightspeed Venture Partners

The breakout categories of 2010 are Local Deals (Groupon, Living Social* etc), and Flash Sales (Gilt, RueLaLa, HauteLook, Ideeli etc), and both are squarely aimed at helping consumers save money. The Flash Sales sites and Local Deals sites both make shopping fun by offering deep discounts. Finding money and saving money online.

Internet 113