Brandanew

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Is Social Media Working For Your Business?

Brandanew

Every network brings a new set of statistics with different looking analytics. Google analytics itself will tell you how much traffic you are getting from different channels, how much time users are spending on your site, your bounce rates, that too at no extra cost. However, this is easier said than done. Measure and improve.

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7 Digital Marketing Trends For Your Brand Success in 2016

Brandanew

Blooming marketing analytics (number crunching for everyone!). With marketers already using a dozen analytics tools to keep a track on how well they are doing on different digital platforms, the importance of this section of marketing is only going to rise! Here are 10 surprising content marketing statistics you must know !

Marketing 100
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10+1 Buzzwords : Content Marketing Definitions That You Need To Know

Brandanew

Storytelling is the art of convincing your target audience to buy your products and services without actually giving them a sales pitch. This technique should not be misunderstood as complete eradication of advertisements; it only asks marketing professionals to make those ads more real in nature instead of aimed at their sales target.

Viral 100
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Social Trends Podcast: Let’s Mourn the Death of Spray and Pray Marketing

Brandanew

Nick started WSM after working in sales and marketing for tech, public relations and consulting firms throughout the Midwest. When it comes to the marketing side of this conversations advancements in social media analytics is where it is at for the companies themselves. Production : Brandanew.co hosted by Upasna Kakroo.

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Content Marketing Dos and Don’ts For Startups

Brandanew

All these metrics can be identified on Google analytics, so ensure that you’re creating content and designing it keeping consumer behavior in mind. Be severely me-centric : Someone recently asked me this on Twitter: how much sales content must a brand share? Everyone has a different answer to this question.

Marketing 100
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New Tasks For Salespeople In The Social Era

Brandanew

Recently while speaking to a client, we talked about how his company was now transitioning from a traditional sales model to a more digitally cohesive environment. Social media is changing the way companies conduct business as we know it and the effect on sales is equally profound. Time to take notes. Over to Geoff!

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5 Reasons Why Content Marketing Is Getting Harder And Why You Need Experts

Brandanew

Most small business owners are focused on getting sales and direct business. As a result another team member with no experience in Content was helping them with the basics of Google analytics. Image source: Flickr. 5 Reasons Why Content Marketing Is Getting Harder And Why You Need Experts.

Marketing 100