Both Sides of the Table

APRIL 4, 2011

How many through SEM? Measuring viral adoption is obviously important. If you have multiple versions of your product, how many are web vs. mobile? per click on an SEM basis this is NOT your cost to acquire a customer – you need to add conversion rate. Do you have a customer referral program? SEO is seldom “free.”.

Metrics 346

Metrics Startup Acquisition SEM 346

Startup Lessons Learned

NOVEMBER 7, 2008

Enable Google Analytics tracking. You just have to sign up for Google Analytics, get your account number, and plug it into your site. Dont worry about selecting particularly good keywords, if youre new to SEM. Use Googles built-in Analytics/AdWords integration, to track the effectiveness of each ad you run.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

mashable.com

MAY 28, 2010

to get the scoop on finding a name that will work on the web. He says that intentional Web 2.0 Parrot AR Drone Review [VIDEO] View More » Web Video Local FOX Station Airs Hilarious Soci. We talked to bloggers, social media gurus, linguists and naming experts (yes, they exist!) How Do I Start?

Naming 94

Naming Technical Review Social Media Startup 94

Steve Blank

DECEMBER 7, 2010

and if a web-based product, a minimum feature set,) all delivered in 10 weeks. Suggested Projects: While your first instinct may be a web-based startup we suggest that you consider a subject in which you are a domain expert, such as your graduate research. Teams that select a web-based product will have to build the site for the class.

Wiki 311

Wiki Lean Management Business Model 311

Occam's Razor

AUGUST 22, 2011

Here you'll find all my blog posts categorized into a structure that will hopefully make it easy for you to discover new content, find answers to your questions, or simply wallow in some excellent analytics narratives. " ~ Digital Analytics: "Am I thinking right? " ~ Web Metrics: "What is a KPI?

Analytics 124

Analytics Metrics SEM Web 124

Brandanew

JANUARY 8, 2016

Social analytics and video marketing are likely to be the key marketing trends for 2016. We talked to global social media experts and influencers to share with us their top social analytics tools for the coming year. 16 Top Social Analytics Tools For 2016. Tools 1 to 3: Native Analytics at Twitter, LinkedIn and Facebook.

Analytics 100

Analytics Social Media Marketing Media 100

Cracking the Code

OCTOBER 10, 2008

In my case (LucidEra -- a SaaS analytics provider focusing on sales, marketing, and financial analytics), weve found that success requires not only building some best practices for analytics into our solution, but also coming up with a repeatable and scalable way to show the customer how to use the analytics and how to interpret the results.

Software Review 48

Software Review North America Europe Metrics 48