supermac War Story 1: Joining supermac
Steve Blank
MARCH 19, 2009
While I was consulting for them, I got a call from a recruiter for a company called SuperMac, which made add-on products for the Macintosh. The first step was to recruit a new management team. Their guess was that they would find value in the high margin graphics business. Why they were looking to me to run marketing wasn’t clear.
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