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5 Popular eCommerce Trends That Might Be Costing You Conversions

ConversionXL

From image carousels to social media logins, trends spread like wildfire in the eCommerce industry. Next time you come across a new trend, stop and ask: Does this make sense for ‘my’ target audience? To help you fix these leaks in your conversions, I’ve listed some eCommerce trends that might be a liability to your website.

eCommerce 125
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The Definitive Guide to Video Prospecting

ConversionXL

What’s more, current trends indicate that it might become even more popular in the future, given the fact that it’s more popular among younger audiences. The first step in the process is getting to know your users (website visitors, social media followers, current customers, etc.) You can also give your audience a name at this point.

Video 141
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How to Get Traffic That Converts

ConversionXL

Those strategies included Google Adwords campaign, social media, blogs, e-mail newsletters, forums, videos, SEO and the like (for full list of their chosen strategies take a look here ). Get the Ecommerce Traffic Report. Makes sense – the audience has a definite overlap. Social media. Analyzing the data.

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5 Things You’re Measuring Incorrectly With Digital Analytics & What To Do About It

ConversionXL

First, your advertising is either Paid, Owned, or Earned Media. Display ads are Paid Media. Your blog is Owned Media. Socially-shared content posted by others not at the company or being paid by you is Earned Media. Many ads, like banner ads, or pre-rolls, interrupt the audience; these are message-centric ads.

Analytics 113
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How to Optimize Videos for Conversions

ConversionXL

Before people purchase from an eCommerce site, they want to see exactly what they’re purchasing. Following the video, there will likely be a call to try the product, social media buzz about the campaign, etc. First, you can use annotations to get viewers to clickthrough to another site while they’re watching.

Video 48
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Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

ConversionXL

Strategies span a range of methods, but we’re going to focus on PPC, social media, and search. 7 Ways that Predictive Analytics Is Transforming Ecommerce. A data-driven approach to social media marketing. I’ve got to do something different in Tumblr than I do in Facebook because the audience is different. By Gagan Mehra.

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Adopting A Data Driven Approach To Increase Website Traffic

ConversionXL

This could cover a range of methods, but for the sake of this article, we’re going to focus on PPC, Social Media & Search. The simple answer is to focus on crafting quality headlines, show stopping graphics, or difficult to forget experiences and showing them to a highly targeted audience. The question is – how?