Remove Audience Remove Community Remove Curation Remove PR
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5 methods and 15 tools to find your audience and build a community

The Next Web

Alex Manthei is the Community Manager at mention, a media monitoring app that lets you monitor, react, collaborate and analyze your online presence. This article was co-written with Shannon Byrne, mention’s content and PR Manager. No matter what you do in life, chances are good you’re reliant on some kind of a community.

Community 165
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How to Create Free Buzz for Your Startup

David Teten

For startup companies trying to build buzz around their brand, but without the capital to launch a full-fledged PR campaign, there are a lot of ways to hack the PR game. To begin with, the best PR you can build is through satisfied customers with high Net Promoter scores. Host an event.

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Cannabis Marketing Without Paid Ads: How to Do it Right

Up and Running

So rather than trying to make a sale or advertising product reviews, for example, you should curate content about the endocannabinoid system, the science behind cannabis, and the “lifestyle.” These platforms will give you insight into what your audience is searching for and which words you should be targeting in your content.

SMS 101
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Book Marketing – What Can A PR Pro Do For You

YoungUpstarts

Experts in public relations (PR) and marketing don’t simply get the word out; they create such a phenomenal success for their clients, that when someone needs a recommendation they are the first name they consider. But one area that PR pros particularly excel at is helping authors with book marketing. But it doesn’t stop there.

PR 100
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Thinking of Community as Marketing When You're Not Marketing Anything

This is going to be BIG.

You'd like to have developed an audience to be able to launch your product to--because as any PR person will tell you, relying 100% on other people's audiences can be a tough sell. So now imagine developing an audience before you launch. No, you wouldn't build up much of an audience this way. The day it launches?

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19 Entrepreneurs Share Why They Started Their Own Business

Hearpreneur

With each job I had, the directors of these agencies had no idea how Digital PR truly worked. Festoon House embodies this vision, providing a carefully curated selection of premium lights from world-class manufacturers. I aim to help businesses produce videos that communicate their intricate messages.

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[Review] Uprising

YoungUpstarts

By keeping their ear on the ground and taking a stand on a cause that their consumers are fired about, companies can better ride the wave of uprisings while being seen to contribute to their communities. Create content/actions/tools/events/communities to draw people to this idea. Use mass communications to amplify to a wider audience.