Remove Audience Remove Europe Remove Marketing Remove Viral
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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

So why is online video such an attractive market to build a startup? When I tell audiences that Americans consume 6 hours of video per day people seldom believe me (thus I publish the data). Europe is roughly the same as the US. Europe is roughly the same as the US. As I point out frequently, people want to consume video.

Video 339
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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

Facebook has an incredible audience, 950 million strong and counting. This audience is immensely attractive to Brands and Marketers around the world. We've seen explosive growth in brand pages, types of advertising and other fun ways to monetize this audience. Lesson 1: Correlations don't imply causality.

Metrics 165
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Why You Don’t Need to Go Viral to Make Video Marketing Work

Duct Tape Marketing

Why You Don’t Need to Go Viral to Make Video Marketing Work written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Thursday is guest post day here at Duct Tape Marketing and today’s guest is Amy Harrison – Enjoy! The myth of viral for small business.

Viral 73
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7 Tips for Marketing Your StartUp To College Students

The Startup Magazine

Brand loyalty is critical to a marketing strategy. Most Marketing Is In Videos. Using affiliate marketing and collaborating with popular YouTubers can be a great alternative to paid ads. In many American colleges in Europe, there is a notorious scheme that nightclubs use to get more student customers.

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The Entrepreneur’s Essentials #13: To be stealthy or not?

Austin Startup

At some point, you need to aggressively come out of stealth mode and market and sell like crazy to win. But you should share your business idea with the “right” audience, especially those that can really mentor you or that you can sell your solution to. I think Visual Sciences stayed in stealth too long, though?—?and of course I do.

Stealth 48
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10+ Trends: Recap of 2011 and What’s Next…

thebarefootvc

Mobile Marketing Comes of Age: Retailers finally began to see the promise of location based applications and consumers changed their shopping behavior using their mobile devices. The viral nature of social media no doubt aided this growth, as did improvements in the online shopping experience.

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The CXL Guide to TikTok Ads: How to Use Them to Acquire New Customers

ConversionXL

TikTok’s audience uses the app with an exploratory mindset and a willingness to engage with branded content. With over one billion active users in more than 150 markets , TikTok Ads present a great opportunity to reach people who are interested in your product, even if your product is not marketed to Gen Z. What are TikTok Ads?

Customer 102