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The Evolution Of The Podcast

Duct Tape Marketing

Todd is the CEO of Blubrry Podcasting – a podcast media company that represents 105,000 Audio and Video podcasters in which his company provides advertising opportunities, media distribution/hosting, podcast media statistics, and other services. In this episode of the Duct Tape Marketing Podcast , I interview Todd Cochrane.

Audio 65
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Syndicate Funding on AngelList – A Company’s Perspective

VC Adventure

A few months ago AngelList announced Syndicates - enabling investors on AngelList to create fund-like groups of investors to invest together in AngelList companies (following a single lead investor). It’s a great idea and at Foundry we quickly decided it would be an interesting experiment to form our own syndicate.

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Podcast Strategy: A Roadmap for Businesses

ConversionXL

Podcasting can drive traffic to a website, which, in turn, can generate leads or sales. Once objectives are identified and prioritized, your podcasting plan should outline strategies and tactics, which include format, frequency, duration, host/s, point of view, guests, research, syndication, and marketing. From there, podcatchers (i.e.

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Syndicate Funding on AngelList – A Company’s Perspective

VC Adventure

A few months ago AngelList announced Syndicates – enabling investors on AngelList to create fund-like groups of investors to invest together in AngelList companies (following a single lead investor). It’s a great idea and at Foundry we quickly decided it would be an interesting experiment to form our own syndicate.

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7 Examples of Effective Cross-selling (and Why They Work)

ConversionXL

It’s called cross-selling; a tactic that drives 35% of sales for Amazon and helps leading SaaS companies reduce churn. Cross-selling is recommending additional, complementary products or services to increase the sale value or boost CLTV. From this small addition to each page, Amazon generates over a third of sales on its platform.

B2B 129
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Overclocking Content: How To Get More From What You Already Create

Entrepreneurs-Journey.com by Yaro Starak

When I say multimedia, I mean the use of different modalities of content, tapping into the trinity of text, audio and video. Frank Kern was one of the first online marketers I heard stress the need for content in video, audio and text. When I study, my preferred modality is audio. How Best Do You Learn? His justification?

Audio 73
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Transcript of How to Turn Marketing Costs Into Profit

Duct Tape Marketing

And it worked great for the audio book, too, because then I didn’t have to do the whole thing by myself. That’s a whole other conversation for different [inaudible 00:24:46] is the what’s wrong with the public markets right now and the short term thinking. Robert, you take this one. So, there you go. Robert Rose: No.

Cost 38