ConversionXL
APRIL 23, 2019
Start building your information architecture with metadata, scenarios, pages. Figure out the metadata. Metadata is information about information. If you browse around and can’t find one, it’s a sign of bad metadata. To develop useful metadata, you have to determine what people care about. I really like how R.
ConversionXL
MARCH 19, 2013
Step #3: Metadata, scenarios, pages. There are several good methods to do this, but here’s one that I like to use: Figure out the metadata. Metadata is information about information. If you browse around and can’t find it, it’s a sign of bad metadata. More on the importance of metadata. Plan for it!
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Duct Tape Marketing
AUGUST 17, 2022
5:43] Do things like keywords in your titles, metadata, and your URL matter anymore? [9:14] John Jantsch (05:41): Does do things like keywords in your titles and metadata and your URL to have a keyword. Questions I ask Dale Bertrand: [2:01] What are some of the biggest changes in SEO that you are following? [4:56] powered by.
Duct Tape Marketing
MARCH 21, 2024
And certainly if you write a good blog post, asking AI to create title and metadata, meta descriptions, it's better at that than you and I are once it's got something good to work with, it's my pleasure to welcome a new sponsor to the podcast. They should be chasing sales enablement video content, and then entertainment.
Duct Tape Marketing
MARCH 17, 2023
The audio destination for business professionals creative elements goes behind the scenes with today's top creators. And I always say it's sales or conversion , you know, rate optimization. You know, you're not only getting twice as many leads or sales or whatever your conversion is, you're cutting the cost per conversion in half.
Duct Tape Marketing
MARCH 1, 2023
The audio destination for business professionals host Jason Bay, dives in with leading sales experts and top performing reps to share actionable tips and strategies to help you land more meetings with your ideal clients. Great example of that, writing metadata. It's a great sales tool.
ConversionXL
OCTOBER 15, 2019
When examining the ROPO effect, traditional brick-and-mortar sales virtually vanish for certain categories. In our experience, product categories where the ROPO effect is significant include: TVs/monitors; Mobile phones; Audio equipment; Digital cameras; Hardware. Image source ). There are also categories in which they’re essential.
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