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Shattering The Mold: Unleashing the Creator Economy in B2B Marketing

Duct Tape Marketing

Shattering The Mold: Unleashing the Creator Economy in B2B Marketing written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Christie Horsman In this episode of the Duct Tape Marketing Podcast , I interviewed Christie Horsman, who brings a decade of expertise in both B2B and B2C marketing within the SaaS arena.

B2B 80
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The Strategy Behind Building A Thriving Online Community For Your Brand

Duct Tape Marketing

The Strategy Behind Building A Thriving Online Community For Your Brand written by John Jantsch read more at Duct Tape Marketing. Jenny has been creating, executing, and reviewing strategies for online communities for more than 10 years. Key Takeaway: Community is one of those big buzzwords right now. So what even is community?

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The Proven Framework For Building A Thriving Community

Duct Tape Marketing

The Proven Framework For Building A Thriving Community written by John Jantsch read more at Duct Tape Marketing. Liz is a c ommunity design strategist, a community enablement architect, and the Creator of Return on Emotion. 15:20] What elements ignite a community when you’re trying to get started? [16:06] Like this show?

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An Investor’s Personal Social Media Tech Stack: In the future, everyone will be famous for 15 followers

David Teten

But for B2B sales, meeting people in person is often mandatory. Gordon Platt, President, Gotham Media , observes, “You may meet people on-line, but when’s the last time you really made a long-term, financially meaningful commitment exclusively as the result of a virtual interaction?” Tech stack. I host on Hostforweb **.

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Clubhouse put a big bullseye on social audio

VC Cafe

Clubhouse was the trailblazer, but it sparked a huge interest in the category from established social networks, new startups and even the open source community. The social media giants are racing to introduce their own social audio experiences. Slack is looking to build the B2B version of Clubhouse (Slack Virtual Hallways).

Audio 139
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How to Radically Stand Out with Brand Marketing

ConversionXL

Studies show that only 5% of B2B buyers are ready to buy. Your brand values should permeate through your entire business and marketing strategy , from external interactions (including social media content) to internal culture (more on that in a bit). There’s only so much you can say about B2B panels in a way that nobody else has.

Marketing 109
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How to Track and Improve Ecommerce Customer Acquisition Effectiveness

ConversionXL

Create awareness with paid social media posts 2. by posting about it on social media). Create awareness with paid social media posts. Facebook, Instagram, and TikTok are generally stronger B2C plays, while LinkedIn is better suited to B2B. The three most effective types of social media content are: Funny content.