www.forentrepreneurs.com

FEBRUARY 2, 2010

Blog About Log in Register Startup Killer: the Cost of Customer Acquisition In the many thousands of articles advising entrepreneurs on what they have to focus on to build successful startups, much has been written about three key factors: team, product and market, with particular focus on the importance of product/market fit.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Hippoland

FEBRUARY 12, 2018

This is probably the single-most important thing to me but as I mention here , it’s probably the number one area that entrepreneurs prepare the least for. V4: Helping directors of marketing at series B B2B SaaS companies who have previously bought ads in email lists get customers profitably. I can’t stress this one enough.

Seed Stage 48

Seed Stage Business Model B2B Email 48

Hippoland

FEBRUARY 12, 2018

This is probably the single-most important thing to me but as I mention here , it’s probably the number one area that entrepreneurs prepare the least for. V4: Helping directors of marketing at series B B2B SaaS companies who have previously bought ads in email lists get customers profitably. I can’t stress this one enough.

Seed Stage 48

Seed Stage Business Model B2B Email 48

Cracking the Code

OCTOBER 10, 2008

In my case (LucidEra -- a SaaS analytics provider focusing on sales, marketing, and financial analytics), weve found that success requires not only building some best practices for analytics into our solution, but also coming up with a repeatable and scalable way to show the customer how to use the analytics and how to interpret the results.

Software Review 48

Software Review North America Europe Metrics 48