ReadWriteStart

APRIL 8, 2023

In 2023, personalization will remain a critical aspect of e-commerce trends, whether you are B2B or B2C. You can find the latest news in the form of newsletters in Lean Luxe , 2 PM , Chips + Dips , Retail Brew , The Hustle , and Vogue Business. Featured Image Credit: Photo by Cup of Couple; Pexels; Thank you!

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

ConversionXL

FEBRUARY 12, 2019

In my daily work with ecommerce brands, I see two types of companies: The first type focuses on acquisition and conversion. Overall acquisition costs for both B2C and B2B have gone up by 50% in the past five years. Cohort analysis can be done for revenue, churn, viral word of mouth, support costs, or any other metric you care about.

Retention 126

Retention Analytics Campaign eCommerce 126

ConversionXL

MARCH 24, 2016

Equally valuable is finding activities that correlate with higher customer success – whether that be RPV, LTV, or whatever metric you’re optimizing for. But how do you find these correlative metrics? What’s a Correlative Metric? Another example could be on an eCommerce site. Leading Indicators or Lagging Metrics.

Metrics 48

Metrics Conversion Analytics Retention 48

Brandanew

OCTOBER 13, 2015

> 66% B2B and 60% B2C “best in class” content marketers had a documented Content Marketing Strategy according to the Content Marketing Institute. Some of the quantitative metrics that companies use to measure their Content Marketing success include: a) Traffic. Many eCommerce sites and businesses (e.g.

Social Media 100

Social Media Marketing SEO B2B 100

Occam's Razor

OCTOBER 24, 2016

Step 1: Optimal Metrics. You'll find it here: Digital Metrics Ladder of Awesomeness. The metrics ladder lays out a path that will get you there, step by step while ensure your org is coming along with you. Step 1: Optimal Metrics. Tough metrics. Smart metrics. Wait, Wait, What the Heck is Attribution?

Analytics 60

Analytics Metrics Technical Review Channel 60

ConversionXL

JUNE 6, 2016

They’re the crux of running an eCommerce site, really. Returns, of course, are also terrible for operational costs, so make sure it makes sense financially (and if you’re selling clothes, invest in something that reduces returns like Fashion Metric ). online orders. and delivery. Image Source. Send hoverboards to your clients.

Customer 48

Customer Email Campaign Conversion 48

www.vccafe.com

MARCH 11, 2013

Startups for startups – the top B2B tools used by Startups – Includes the list of top 50 startup vendors in 2012 by Vendorstack , a reviews and Q&A platform on enterprise vendors for startups and mid-market companies. Lean Methodology Sources. Steve Blank on Lean Customer Development. Part 3- Lean Cust.

Software Review 53

Software Review Technical Review Startup 53