B2C Business Model Revenue SEM 
YoungUpstarts
SEPTEMBER 10, 2018
Our business model back then was very complex, and it included a B2C as well as a B2B business model, that wasn’t being implemented yet. For example, in terms of the B2C plan we needed to provide more details on the markets we were addressing and the channels we were using to tackle them.
www.forentrepreneurs.com
FEBRUARY 2, 2010
Business Model I would like to propose that in addition to team, product, and market, there is actually a fourth, equally important, core element of startups, which is the need for a viable business model. It appears that LTV should be about 3 x CAC for a viable SaaS or other form of recurring revenue model.
Cracking the Code
OCTOBER 10, 2008
Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Farming is also often overlooked, but can help grow customer accounts and revenues from 30% upwards (if successful). Great list! Michael Kassing.
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