ConversionXL

MARCH 31, 2021

Agencies looking to grow have traditionally relied on fostering strategic relationships to land deals and increase sales. The same goes for your sales conversations; why did new leads seek you out, and what objections do you hear during the sales process? Select your content distribution channels.

Audience 127

Audience Non-Compete Distribution Channel 127

ConversionXL

OCTOBER 21, 2012

Compared to social media and content marketing, email is a mature channel for engaging online consumers. Regardless of whether your business is in the B2B or B2C space, your email marketing effectiveness can be optimized. Here we see a B2C example of segmentation by need: Example of landing page segmentation for B2C.

Campaign 111

Campaign Email Clickthrough Sales 111

ConversionXL

JANUARY 18, 2022

It’s tough to compete on product alone and you’re likely to see diminishing returns. There have never been more brands competing for attention than there are right now. If you spam the non-buyers with sales CTAs, you’ll only annoy them. Marketing: Which channels are they active on? The solution: build a brand.

Marketing 109

Marketing Social Media Non-Compete Audience 109

Startup Professionals Musings

NOVEMBER 26, 2014

Digital marketing is simply the move to the digital tools and technologies that most people depend on every day, including smartphones, search engines, tablets, video on demand, and the social media channels like Facebook, LinkedIn, Twitter, and YouTube. Ryan and Rob “Spider” Graham.

Marketing 253

Marketing Startup Non-Compete B2C 253

Startup Professionals Musings

DECEMBER 19, 2015

Digital marketing is simply the move to the digital tools and technologies that most people depend on every day, including smartphones, search engines, tablets, video on demand, and the social media channels like Facebook, LinkedIn, Twitter, and YouTube. Ryan and Rob “Spider” Graham.

Marketing 120

Marketing Non-Compete B2C B2B 120

VC Cafe

MARCH 27, 2022

Metaverse – it has both B2B and B2C applications. Platform risks can’t be eliminated, but they can be mitigated by reducing dependency on a single channel and having ownership of the user (or at least a direct way to communicate/engage them). How can startups compete? Decentralised tech, centralised ownership?

Cofounder 179

Cofounder Venture Capital Equity 179

ConversionXL

NOVEMBER 8, 2018

More specifically, you asked the hard questions, like: How can ecommerce companies compete with Alexa? Voice search will make some companies less competitive, like non-Amazon sellers of commodity goods. For many ecommerce companies, however, competing in voice search on Google is secondary to competing with Amazon Alexa.

B2B 100

B2B eCommerce Search Technical Review 100