B2C Channel SEM Web 
www.forentrepreneurs.com
FEBRUARY 2, 2010
Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.
OnlyOnce
APRIL 27, 2010
Three articles of late are pretty interesting and point out that the trends in online channel usage are far murkier than meets the eye. Tags: Business Email/Web/Tech. First, Sherry Chiger’s story in Direct that One in Five Merchants Shuns Marketing Email has a poor headline for an interesting, data-rich article.
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OnlyOnce
APRIL 27, 2010
Three articles of late are pretty interesting and point out that the trends in online channel usage are far murkier than meets the eye. Tags: Business Email/Web/Tech. First, Sherry Chiger’s story in Direct that One in Five Merchants Shuns Marketing Email has a poor headline for an interesting, data-rich article.
OnlyOnce
APRIL 27, 2010
Three articles of late are pretty interesting and point out that the trends in online channel usage are far murkier than meets the eye. . With apologies to Monty Python, and on the heels of last week’s fracas about social networking having more users than email, once again I say, email is Not Dead Yet! last year to 1.9B
Cracking the Code
OCTOBER 10, 2008
Keep up the blogging and web casts and we will keep listening and growing. Channel relationships are very hard for any small company to establish even when interests are directly aligned, but this challenge is proving even more difficult for most SaaS companies given the restricted value proposition to the SI and ISV community.
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