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Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

ConversionXL

If you want to build a successful business, a strong email marketing strategy is one of the best ways to do it. Over a third of email marketers struggle with acquisition and close to a half say increasing engagement is their number one challenge. And more relevant than ever. However, it’s not without challenges. Image source.

Email 136
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How To Create A Brand Name For Your Company

Duct Tape Marketing

How To Create A Brand Name For Your Company written by John Jantsch read more at Duct Tape Marketing. He also has a new book: Brand Naming: The Complete Guide to Creating a Name for Your Company, Product, or Service. 5:20] Are there attributes from a general perspective that your brand name should have? [6:55]

Naming 76
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The B2C SaaS Landscape and the Bundle Wars

VC Cafe

The tech industry is obsessed with the consumer subscription model, or B2C SaaS. Many startups are hoping to be the next name on that list. This gives the consumer a chance to try the product before they decide to purchase. The post The B2C SaaS Landscape and the Bundle Wars appeared first on VC Cafe.

B2C 187
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Product Analytics: A Comprehensive Guide

ConversionXL

According to Amplitude , product analytics “show you who your users are, what they want, and how to keep them.” They were able to increase their sign-up rate for their product by 22% while reducing their marketing costs. This article is a comprehensive crash course into the world of product analytics. Get it now.

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Product Analytics: A Comprehensive Guide to Using Data for Better Product Decisions

ConversionXL

They were able to increase their sign up rate for their product by 22% while reducing their marketing costs. This is power of analytics and more specifically, product analytics. Product Analytics Defined. This is power of analytics and more specifically, product analytics. Product Analytics Defined.

Analytics 123
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How to Generate More Sales From Your Email Marketing Campaigns

ConversionXL

Compared to social media and content marketing, email is a mature channel for engaging online consumers. In fact, according to a Forrester report put out on September 24, 2012 email continues to be the top factor in influencing repeat purchases: Forrester Research report showing email’s positive influence on repeat customers.

Campaign 111
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Product Analytics: A Comprehensive Guide to Using Data for Better Product Decisions

ConversionXL

They were able to increase their sign up rate for their product by 22% while reducing their marketing costs. This is power of analytics and more specifically, product analytics. Product Analytics Defined. This is power of analytics and more specifically, product analytics. Product Analytics Defined.

Analytics 107